NeoGames is the latest provider to be granted a licence to offer services to the Belgian gambling industry. It came about after the company entered the obligatory “strategic alliance” that is required to gain approval from the Belgian Gaming Commission. NeoGames’s chosen partner is class B certified offline gaming hall operator Sonic SA. It means they have a Class E licence in the country, and NeoGames MD Shay Bar-Joseph said: “We have high hopes and are thrilled to enter the Belgium regulated market. Our soft casino offering will include a combination of the traditional casino games and a wide variety of instant win games.”
Aspers Casino Westfield is to host a launch event for the Responsible Gaming Trust. Formed after the merger of the GREaT Foundation and Responsible Gaming Fund, it aims to streamline fundraising and distribution. The event will take place in April, with a spokesperson adding: “We aim to minimise gambling-related harm in British society through effective education and prevention techniques, which stop people getting into problems with their gambling, and ensuring that those that do develop problems receive fast and effective treatment and support.”
Affiliate marketing provider Income Access has introduced their new Creative Suite Manager to its pool of 22,000 affiliates. It replaces the Marketing Tools section and it’s hoped that it’ll revamp and streamline affiliates’ creative search process. Nicky Senyard, CEO of Income Access, said: “We’re extremely excited to introduce the Creative Suite Manager to our network of affiliates. By giving affiliates quick and easy access to promotional materials in an extremely simple format we are confident that we will be facilitating an increase in efficiency and ROI for all parties involved.”
