Quickspin launches Challenges retention tool

Quickspin launches Challenges retention tool

New mechanic will take gamification to the next level

Stockholm, 19th December 2018 – Swedish slots specialist Quickspin, a Playtech Group company, has announced the launch of its latest pioneering industry loyalty tool, Quickspin Challenges.

Quickspin launches Challenges retention toolDesigned as a customer retention tool available to operators, the tool enables an additional level of gameplay for players on top of Quickspin’s existing titles.

Both engaging and immersive, Challenges is in essence is a mini-game displayed on top of each slot, with the extra level of gameplay fuelled by the outcome of spins from the game below.

The player’s aim is to guide an in-play character through a maze to a final prize, allowing participants to unlock prizes as the path through the maze is generated – even if they might not hit that final big win.

Quickspin CEO, Daniel Lindberg said: “We are absolutely delighted to launch Quickspin Challenges. We’ve designed the retention tool to offer some extra excitement with our slots, and hope that it will give our players the chance to enjoy playing them that extra bit more!

Challenges will add another layer of entertainment on top of your usual gaming experience. Gamification is the future of our industry, and we’re proud to be at the forefront of this trend. Stay tuned for lots more exciting developments from us in 2019.” 

Challenges has been launched on Dwarfs Gone Wild and Goldilocks and will soon be available on all Quickspin games.

Its launch caps a successful year for Quickspin, including the release of celebrated titles Dwarfs Gone Wild, Eastern Emeralds, and Ark of Mystery, as well as following in the footsteps of the launch of Quickspin Tournaments earlier in the year.

Founded in 2011, Quickspin rapidly established itself as a leading development studio for real money and social casino gaming and was acquired by Playtech in March 2016.

Now licensed in multiple jurisdictions, its award-winning content has seen the company sign agreements with a long list of leading operators.

For more information about this press release please contact Square in the Air on 00 44 203 586827 or [email protected] For more information about Quickspin please contact Daniel Lindberg on [email protected] or 0046 709 676768

About Quickspin

Quickspin  is a Swedish game studio developing innovative video slots for real money online gambling and free to play social markets. The aim of our 80-strong team of gaming industry veterans is to cause a market-changing shift in quality and innovation by creating the kind of games that we as players would love to play. Quickspin games are integrated with our customers’ casino through our own platform which includes ground breaking promotional tools to help attract and retain players.

About Playtech

Founded in 1999 and premium listed on the Main Market of the London Stock Exchange, Playtech is a technology leader in the gambling and financial trading industries.

Playtech is the gambling industry’s leading technology company, delivering business intelligence-driven gambling software, services, content and platform technology across the industry’s most popular product verticals, including casino, live casino, sports betting, virtual sports, bingo and poker. It is the pioneer of omni-channel gambling technology through its integrated platform technology, Playtech ONE. Playtech ONE delivers data-driven marketing expertise, single wallet functionality, CRM and responsible gambling solutions across one single platform across product verticals and across retail and online.

Playtech partners with and invests in the leading brands in regulated and newly regulated markets to deliver its data-driven gambling technology across the retail and online value chain. Playtech provides its technology on a B2B basis to the industry’s leading retail and online operators, land-based casino groups and government sponsored entities such as lotteries. As of June 2018, through the acquisition of Snaitech, Playtech directly owns and operates the leading sports betting and gaming brand in online and retail in Italy, Snai. Snaitech operates a B2B2C model as a service provider, allowing franchisees to utilise the Playtech technology stack in in the retail environment while operating the leading brand, Snai, directly online as a B2C business.

Playtech’s Financials Division, named TradeTech Group, is a technology leader in the CFD and financial trading industry and operates both on a B2C and B2B basis.

Playtech has in total c.5,800 employees across 17 countries and is headquartered in the Isle of Man.

For further information please contact:

Playtech plc
James Newman
Head of Investor Relations & Corporate Communications

Headland Consultancy
Tom James, Jack Gault c/o Headland Consultancy
+44 (0)20 3805 4822