NetEnt’s Simon Hammon on latest mobile innovation

NetEnt's Simon Hammon on latest mobile innovation

Rebecca Liggero talks to NetEnt Chief Product Officer Simon Hammon as he reveals the latest innovation and other exciting things happening right now on mobile.

Hammon revealed that mobile accounts for 16.5% of NetEnt’s total revenue and it’s the company’s fastest growing segment – he projects by the end of 2015/early 2016 mobile revenue will grow to 50% and the shift from desktop to mobile will be “cascading over the next few years.

“There’s a lot of things happening in mobile. Lots of new things in terms of how we innovate with HTML5 and that is really the spearheading our new game technology, our new game offering,” said Hammon.

Watch the video to hear more from Simon Hammon