Premier League Manchester United FC and bwin.party—the club’s online gaming and betting partner—have launched the first football club-based, real money casino app titled “bwin Manchester United Casino.”
Fresh from Sunday’s 3-0 win over Tottenham Hotspur, United stars Ashley Young, Juan Mata, Chris Smalling and Phil Jones attended the new bwin casino app launch in Manchester on Monday.
bwin Manchester United Casino gives users a realistic 3D casino environment, set against the backdrop of Old Trafford. It features real-life images and voice-overs from the club’s footballers that welcome players to the casino lobby, guiding them through game-play. The app features games including blackjack, European and American roulette.
“Since Manchester United launched its relationship with bwin in 2012, we have been impressed by their commitment to setting the standard in their industry and providing dynamic and innovative user experiences, as is clearly demonstrated in the bwin Manchester United casino said, ” United’s Group Managing Director Richard Arnold. “The launch of the app is an important milestone in our partnership, and is yet another exciting platform to bring the club closer to its fans.”
bwin also delivers in-stadium betting for matches at Old Trafford, as well as exclusive and competitive rates for fans through its website.
Director of bwin Labels Sam Sad said that the goal is to offer sports fans unique gaming experiences anytime, anywhere.
“Working with the club, we have used our partnership to create something entirely new and standout in our industry that will appeal to both Manchester United fans and casino players looking for superior graphics and gameplay,” Sad added.
The app is exclusively available in the UK. The download of the app is available for android devices and an iOS version is expected to be released soon.