Right now it feels like every day we’re breaking news of tie-ups involving companies looking at new ways to exploit the mobile gaming market. On that note, today is no different.
Sportsbook provider, StanJames, are latest to sign a deal to develop a new mobile betting and gaming offering on behalf of their long established betting site. The partnership, with Mobenga, will see customers able to use StanJames’ sportsbook and live in-play products on the latest smart phones available.
Denis Kelly, CEO at StanJames.com comments, ““StanJames.com has identified mobile as a key area for business growth in 2011 so we needed to upgrade our current offering to enable us to continue to give our customers the betting and gaming experience they desire. We therefore needed a mobile partner who could provide us with the best solution in the market.
“By selecting Mobenga, we have chosen a mobile partner who will support our continued commitment to providing customers with an exciting betting experience with mobile sports content from around the world.”
The new content, which will be launching in the spring will give customers a number of impressive content options including live scores, statistics and sports news.
Christian Rajter, Mobenga CEO, comments, “”Mobenga is able to offer a complete mobile solution to all offline and online gaming and gambling companies and we are very pleased to have been entrusted to build and launch StanJames.com’s new mobile platform.
We look forward to helping the company build on this success by utilising the mobile channel throughout 2011 in order to engage with its customers in new ways.”