BUSINESS

Sportech and Phumelela sign agreement

TAGs: Phumelela, Sportech, Tote

sportech-phumelelaIt’s hoped that at some point in the next few weeks, in addition to the iGaming decision being made in New Jersey, that another big decision is made. It doesn’t have a lot to do with New Jersey, but is a decision that will be very important to the UK based industry in particular.

Years ago now the government decided that one way they could make some money to spend on their latest duck house was to sell off the Tote to any company that was willing to meet the asking price. Now two companies who were thought to be amongst the first set of companies in the running have signed an agreement.

Sportech, who are still one of the favourites to take over the running of the Tote today signed an agreement with South Africa’s largest pools, tote, and horseracing company, Phumelela Gold International Limited.

Ian Penrose, Chief Executive of Sportech commented: “Having completed the acquisition of Scientific Games Racing only a few months ago Sportech is now one of the world’s leading pools and tote gaming companies. This important agreement with Phumelela allows us to extend our UK football pools product range into South Africa and further internationalise our customer base.”

The agreement, which should be fully operational by August this year, will allow customers of both businesses to bet on a range of each other’s products.

Rian du Plessis, Chief Executive of Phumelela said:

“We are delighted to be partnering Sportech, a company whose UK football pools business is known throughout the world and recognised as one of the most prestigious. This reciprocal deal increases the size of the pool for players and allows both companies to market their products internationally. We believe there are further opportunities for us to work with Sportech and I look forward to developing this relationship over time.”

Although the news that these two have entered an agreement may fuel speculation that they’ve struck a deal over the Tote bidding that’s been in the news for the past few months.

By the time the item went to press, we hadn’t received a reply from Sportech, but any news on this you will hear right here on the tablog.

Comments

views and opinions expressed are those of the author and do not necessarily reflect those of CalvinAyre.com