Sources close to Ladbrokes have informed EGR magazine that senior personnel within Ladbrokes’ egaming division, including its managing director, are to leave or be replaced with the full scope of the reshuffling changes expected to be announced by Friday.
It is expected that Ladbrokes will announce on Friday some of the major changes taking place. As EGR Magazine reports, Ed Andrewes, managing director of egaming, will leave after nearly three years with the company. Andrewes will be on six months negotiated gardening leave where he will not be allowed to work for any of Ladbrokes’ direct competitors. Andy Harris, head of gaming who reports to Andrewes, will also leave, while Paul Witten, head of sportsbook within the division will move into a customer development role, sources have told eGR. Both Harris and Witten are said to have gone for the new role of product manager and operations but were not chosen for the role. This will instead go to external candidate Edwina McDowall, previously of Cable & Wireless.
Andrewes and Harris’s dismissal is part of new chief executive, Richard Glynn’s Project Galvanise, a project enacted to close the gap on competitor William Hill. A spokesman from Ladbrokes told EGR Magazine “as part of galvanise there is an ongoing review of structure and these changes are part of that process”. From the sounds of it, that process means wholesale changes from top to bottom. EGR has posted the new face of egaming team after the expected changes.