BUSINESS

Ladbrokes’ new ventures smokescreen

TAGs: Ashley Cole, Cheryl Cole, KaiRo, Ladbrokes

No smoke without fire

No smoke without fire

It’s been a busy day for Ladbrokes, which is getting more airtime than Ashley Cole at the moment – and like Cheryl’s other half, the publicity isn’t all good. So in a bid to right the ship amid bad profit reports they have released news that they are to white label WSP’s financial spread betting service as well as a deal to launch a sportsbook targetting the South African market in a joint venture with KaiRo. But they can’t pull the wool over our eyes. Profits are down, profits are down, profits are down.

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