BUSINESS

Borgata new cellar-dweller on New Jersey online gambling chart

TAGs: New Jersey Online Gambling

borgata-new-jersey-online-gambling-cellar-dwellerNew Jersey’s regulated online gambling market came just shy of setting a new all-time monthly revenue record in May despite poker’s inability to grow beyond its current confines.

Figures released Wednesday by the New Jersey Division of Gaming Enforcement (DGE) show the state’s licensed online gambling operators generated revenue of $21.1m in May, up 27.3% from the same month last year, $300k higher than April 2017’s total and not far off the record performance of $21.7m set this March.

As has become DGE dogma, May’s year-on-year improvement was entirely the work of the casino vertical, which shot up 35.6% to just under $19m. Poker, on the other hand, was down 17.5% year-on-year to $2.1m, although this represented a modest sequential gain over April’s poker receipts.

Over the first five months of 2017, total online gambling win is up 29% to $101.2m, despite online poker revenue falling 7.8% year-on-year to just $10.85m.

The Golden Nugget shows absolutely no sign that it’s interested in surrendering its individual operator revenue crown, posting casino-only revenue of $5.9m, up $500k from the previous month and not far behind its record $6.17m performance in March. In addition to the Nugget’s own site, the total reflects contributions from the online operations of Betfair New Jersey and Pennsylvania’s SugarHouse Casino.

The fight for second-place was an absolute dead heat, with the Tropicana’s casino-only site outpacing Resorts Digital Gaming by the very slimmest of margins. The Tropicana reported revenue of $4.009m while Resorts brought in $4.008m, of which $963k came via its online poker operations (courtesy of Amaya Gaming’s PokerStars brand).

Caesars Interactive Entertainment New Jersey claimed fourth place with $3.64m, of which $544k came from its WSOP.com and 888.com poker products. That was enough to relegate the Borgata family of sites to the bottom of the chart, as the once dominant Borgata sites reported revenue of just under $3.5m, of which $613k came from poker.

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