Betfair has appointed PoliticalBetting.com founder Mike Smithson to help shape its political betting offer for the UK General Election in May.
Under the agreement, former Liberal Democrat politician Smithson has been hired on a consultancy basis for creating new betting props for the coming election. He also started contributing articles for Betfair.com and BetfairPredicts.com—the operator’s devoted site for the UK General Election, which was released on the Apple App Store on Wednesday.
“Betting markets have an impressive track record of predicting outcomes and Betfair is offering its most comprehensive range of markets ever for those looking to get involved,” said James Midmer, Betfair political spokesperson. “This is the tightest election for years and people will want as much insight as they can get.”
Meanwhile, Gambling betting technology provider BetConstruct has announced its odds provisions partnership with Gaming 1, giving access to 20,000 potential markets via Gaming1 brand website Circus.be.
“Gaming1 is a company that specializes in offering their clients high-performance products and that is why our relationship with them is a natural one,” said BetConstruct CEO Vahe Baloulian. “To work with companies of this class is both rewarding and enlightening. We are confident that BetConstruct Odds Feed, including over 20,000 live matches per month, will benefit Gaming1’s clients, starting with Circus.be, and will contribute to player satisfaction and retention.”
“Because our goal at Gaming1 is to provide the best possible product to our clients, we have decided to partner with BetContstruct to provide the odds for our betting products.” said Sylvain Boniver, CEO of Gaming1. “The fluency of the flow, the greatest number of live events covered worldwide and the flexibility of BetConstruct have really convinced us.”
