Innovation characterises the mobile gambling industry and with 4G just launching in the UK, the Mobile and Tablet Gambling Summit, taking place at London’s Royal Garden Hotel from November 21-22, is perhaps the best place maintain a foothold in the industry’s fastest growing vertical. This sector, even more than most, is all about creating a reliable and attractive product and something that offers a little bit of difference when compared to your competitors. In order that your time at the Mobile and Tablet Gambling Summit is spent in the best way possible, we’ve picked out five sessions that we think could catapult your firm to the forefront of the mobile gambling industry
Sports betting is undoubtedly one of the products to benefit hugely from the growth in mobile and the session entitled Future Developments in Mobile Sports Betting will be useful for anyone attending with even a passing interest in sport. Betfair’s head of mobile Richard Hewitt leads the session and at the heart of it will be the augmented reality technology being pioneered by Betfair.
Near Field Communication is another piece of technology that could be very important for betting companies in the coming years with a session exploring the Possibilities with NFC. Jeremy Acklam, European Strategy Director, AuthentiPay Ltd, will look at the technological advances NFC could bring to the industry and how it might shape payments of the future.
Google’s role in gambling is always a rich source of discussion at any conference and Google’s role in Mobile and Tablet gambling will be a session to arrive at early. Marie Despringhere, industry manager – Gambling at Google, will talk about how Google can help to bring players to your mobile site and also the role that Android plays in mobile gambling.
Mobile gambling in new and emerging markets will look at which markets have the highest level of potential and what practices companies should adopt when moving into new territories. How to avoid the pitfalls of a market in its infancy will also be touched upon.
Smart TV is another part of the market that some companies neglect to take enough notice of and could represent a huge growth opportunity for companies looking for another strand to their mobile and tablet offering. Looking forward: Possibilities with the Smart TV will aim to look at the emergence of second screen technology when used in conjunction with a smart TV and also how to get apps onto smart TVs.
If all that has got you interested in attending, pop over to the website here and get yourself over to London’s Royal Garden Hotel from 21-22 November.