BUSINESS

Trade Chase launches; Hills sign on with the Scots; Interwetten agrees to Stuttgart partnership

TAGs: Interwetten, Scotland, stuttgart, trade chase, William Hill

tradechase hills interwettenTrade Chase has launched in the UK promising to offer users a combination of fantasy trading and pool betting. The concept combines social gaming, poll and spread betting to allow players to win money or prizes without the inherent risks that financial trading usually presents. There are a number of games on the site with customers able to wager as little as £1. To win you have to outperform other players on the site to work your way up the leaderboard and win part of the prize pool. The UK Gambling Commission licenses the site and a recent accolade was when it was named Wired.co.uk’s Start Up Of The Week.

William Hill has increased its grip on the UK national football team sponsorship market with a new two-year-deal with the Scottish Football Association (SFA). As part of the agreement WilliamHill.com becomes the “official supporter” of the Scottish national team and it follows a similar agreement with the English FA. William Hill chief marketing officer Kristof Fahy commented: “It’s really exciting to be involved with the Scottish national team. The road to Rio is going to be fascinating – and we’re hoping to support the Scottish national team all the way to a place in the World Cup finals in 2014.”

Interwetten has signed an agreement to become VFB Stuttgart’s new premium partner. The three-year contract gives the betting firm a number of different advertising opportunities and it comes as Interwetten is in the process of applying for a licence in Schleswig-Holstein and one under the German state treaty. Dr. Birgit Bosch, Chief Operating Officer of Interwetten said: ” Interwetten is the main sponsor of Sevilla FC in Spain, we also advertise in Italy at 5 Serie A clubs and are partners in the Lotus-Renault Formula 1 ™ team. Now we are pleased to have with VfB Stuttgart found the perfect club in Germany. Both partners in their respective areas of traditional, reputable and highly successful companies. We are confident that with this collaboration awareness of the brand Interwetten as online sports betting operators in Germany are still improve further.”

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