BUSINESS

iGaming’s charity side shows again after Betfair donation

TAGs: Betfair, Cash 4 Clubs, charity

Betfair logoA charity scheme run in part by Betfair has given a boost to UK grassroots sports with a substantial cash reward. Cash 4 Clubs, run by Betfair in partnership with SportsAid, will distribute £13,569 to 18 clubs across a raft of different sports in the UK.

Betfair’s Head of Corporate Responsibility, Georgina Corbett, said, “The benefit these clubs bring to their members and their wider communities is vital. At a time of falling participation levels and increased pressure on local authority sports funding, I’m delighted that Betfair has been able to support a further 18 groups through Cash 4 Clubs.”

The latest donation adds to the scheme’s total donations that have reached £156,149 since it was launched in 2008. The 18 clubs were chosen after a judging panel including a journalist, British Athletes Commission personnel and SportsAid CEO Tim Lawler judged applicants against the criteria.

Following the panel meeting, panelist Ian Rose, a Paralympic silver medalist and former World and European Champion, added, “It was inspiring to read about so many clubs that are pushing sport forward in their region. I know that those receiving Cash 4 Clubs grants will use the funds to increase access to, and participation in their areas. Grassroots clubs are key to developing talent and key to communities so I wish all applicants well for the future. It was a pleasure to be part of this panel.”

Charity is alive and well in the online gambling industry and you only need look at the plethora of projects that the Calvin Ayre Foundation has helped out with in the past to see its importance to the big man himself.

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