90 Digital CEO Nick Garner talks about Engagement Rank and get your rankings up in this edition of CalvinAyre.com’s SEO Tip of the Week.
Engagement Rank- three simple tips to get your rankings up
Summary: engagement Rank is one of the fastest ways to move your rankings upwards. Put simply, if you get more click throughs from search results along with lower bounce rates, your rankings will increase.
Tip: The best way to get more click through rates and engagement is to think more like a pay per click person. They care about attention grabbing headlines and persuasive descriptions. What can you do to make your website more clickable
Tip: click ability. What is your unique selling proposition? What is the big promise you can make to a user so they want to click your search result first? Once you know that unique selling proposition, shout about it.
Tip; Once a user lands on your page, what can you say that validates your big promise to them? Making this less abstract, if you’re an affiliate and you have the biggest list of bingo offers, maybe your title tag would say something like: ‘the internets biggest list of bingo free bonuses’.
The trick is to do a combination clickable title tags with SEO friendliness.
