Better Collective establishes a new awards that will shine a light on the best bookmakers in the Greek marketplace. The Greek Bookmaker Awards 2020 by Betarades takes place January 23rd 2020 and recognises operators across 12 categories.
On January 23rd 2020, the best Greek operators will be celebrated at a large award show at the iconic Lighthouse at the Stavros Niarchos Foundation Cultural Center (SNFCC) in Athens, Greece. The world’s leading sports betting affiliate, Better Collective, and its greek flagship product Betarades.gr, are behind the new awards named The Greek Bookmaker Awards by Betarades that will present the best performing bookmakers. The objective with the awards is to help Greek online bettors to better navigate the market based on criteria that they find valuable.
At the award show, the best Greek operators will be named within 12 categories:
Best Basketball Odds, Best Football Odds, Best Markets Selection, Best Customer Service, Best Social Media Engagement, Best Banking Options, Best Betting Experience, Best Welcome Offers, Best Existing Customer Offers, Best Innovation in Sports Betting Experience, Best Sports Betting Bookmaker Greece, and Best Sports Betting Bookmaker in Greece Players’ Choice.
Shona ODonnell, Head of Strategic Events at Better Collective, said:
“The Greek Bookmakers Awards is in line with Better Collective’s vision to empower iGamers, as online bettors in Greece will now have the opportunity to get a transparent overview of which operators are best-in class within specific criteria. The iGaming industry is filled with great award shows, but we think there is a need for an award that targets the end-consumer that will help them make the decision of where to bet based on criteria that are relevant to them. We look very much forward to celebrating the operators in the Greek market.”
All of the categories, with the exception of two, will be judged using data that has been collected by Better Collective since September 2019. The processing of this data will be overseen by a third party to ensure impartiality. The category Best Sports Betting Bookmaker in Greece Players’ Choice Award will be voted for by Greek users on www.betarades.gr, while the Best Innovation in Sports Betting Experience Award is the only award where operators need to submit an entry. This will be judged by an advisory board consisting of leaders from the industry.