30th October – Colossus Bets, the award-winning pool betting operator and provider, furthers its partnership with AmWest Entertainment, parent company of AmWager, by agreeing a deal to deliver SIS’s British greyhound racing jackpots to the operator.
AmWager is one of the most progressive U.S. Advance Deposit Wagering (ADW) providers, offering a host of innovative betting tools and products.
Colossus Bets will provide the innovative jackpots with mainstay features of significant minimum prize guarantees, Cash Out and Syndicates, to complement the existing SIS World Greyhound Tote Pool bet types such as Win, Place, Exacta and Trifecta, recently launched in the U.S.
The SIS World Greyhound Tote Pool channel features live streams and data of up to 30,000 greyhound races per year, taken from the 44 meetings per week racing schedule of British tracks, and is delivered via SIS Stream – SIS’s live pictures streaming service.
Paul Witten, Product Director at SIS, said: “We are delighted that through our partnership with Colossus Bets, AmWager has become the first U.S. operator to incorporate Colossus’ innovative jackpots into SIS’s World Greyhound Tote Pool, so that its customers can benefit from this exciting new product.”
Bernard Marantelli, Colossus’ CEO said: “We are excited to have secured the first U.S. customer to take the most advanced tote jackpot portfolio from Colossus to complement SIS’s top-quality British greyhound racing content.”
Nelson Clemmens, CEO at AmWest Entertainment, said: “Securing Colossus’ innovative jackpots is a great addition to the SIS World Greyhound Tote Pool.
“We are confident that they will really enhance SIS’s top quality British and Irish greyhound racing for our customers and will prove to be a real revenue driver for our business.”
About SIS
SIS (Sports Information Services) has been a trusted partner to the global betting industry for over 30 years, supplying live 24/7 betting services to online and retail betting operators. Our horse and greyhound racing content can help keep customers engaged and increase dwell time online and in- shop.
SIS provides operators with an end-to-end solution for horse and greyhound betting including data, live pictures, prices and derivatives, creating betting events to help drive profitable sales. For more information about SIS visit http://www.sis.tv/.
About Colossus Bets
Colossus Bets is a multi-award-winning pools betting operator which has pioneered Cash Out and has been granted a series of patents in relation to the functionality across all forms of betting and gaming.
The firm’s product range includes Colossus sports pools, the world’s largest sports jackpots; FreePlay, an innovative ‘free bet’ marketing platform; and Colossus Syndicates, a crowdfunding extension of the core sports pools offering.
Since its launch in 2013, Colossus has distributed more than £100 million in prizes and has gone live with over fifty partners, including Betfair, Mr Green and Betway Africa.
Find out more at https://corporate.colossusbets.com/.
