Italian players can now enjoy Pariplay’s video slots through a partnership with a leading Italian online casino brand
29th June 2018 – Pariplay Ltd., a gaming technology company serving iGaming operators, land-based casinos and lotteries, has announced its entry into the Italian iGaming market. This development will see the global gaming software provider supply casino games to leading Italian online casino brand StarCasinò.it, which is part of Betsson Group’s brand portfolio.
Already active in multiple global gaming markets and regions, including the UK, Germany, Scandinavia and Belgium, Pariplay is strongly focused in 2018 on expanding the presence of its portfolio of games in Western Europe. The company’s entry into the regulated Italian market forms an integral part of its broader European strategy.
Pariplay’s milestone move into the Italian gaming space follows the integration of a range of branded and original casino content with Betsson Group’s Italy-facing StarCasinò, which is licensed by AMSS, the Italian Gambling Authority. Atari® Asteroids, Atari® Star Raiders, Valiant Entertainment’s Bloodshot®, and Sharknado® are among the initial Pariplay branded video slots set to be made available, while original slots such as Froots will also be enjoyed by Italian players.
As part of its ongoing focus on Italy and the wider European market, additional Pariplay casino titles will integrate with StarCasinò over the remainder of 2018. These include original video slots such as Chitty Bang, Wild Cherry, Chang’e – Goddess of the Moon, and Jack in the Box.
Richard Mintz, Commercial and Marketing Director at Pariplay, said: “Europe is an important market focus for us. We’re therefore very excited for our games to be available for the first time in Italy, one of the region’s core jurisdictions. Our partnership with leading Italian online casino brand StarCasinò marks a milestone for us as a company, and a first step in establishing our content’s presence among Italian players.”
Fabio Denegri, Casino Manager at StarCasinò, said: “Italian online casino players enjoy very sophisticated games with cutting-edge features and functionality. Given the high quality of Pariplay’s video slots, we feel that their content is the perfect fit for our current customers and new players as we grow our brand. We look forward to building an enduring long-term partnership with Pariplay in the Italian market.”
For more information about this partnership, contact Pariplay.
About Pariplay Ltd.
Pariplay Limited is a leading provider of Internet Gaming Systems, offering state-of-the-art, in-house developed gaming platforms and Internet games as well as integrated third party games from leading industry companies. Founded in 2010, our team has over 50 gaming experts with offices in Tel Aviv, Israel, Sofia, Bulgaria and Gibraltar, built to support our customers’ requirements in a dynamic and competitive environment.
The group is licensed and regulated by the Gibraltar Gambling Commission, Alderney Gambling Control Commission and by the UK Gambling Commission. Our Gaming Systems, RNG and all games are certified and tested by the leading testing labs and meet the highest industry standards for online gaming testing and certification.
As a business-to-business provider of games of skill and chance, Pariplay fully understands the importance of responsible gaming and has implemented policies and tools within its systems and games to provide industry-leading entertainment in a socially responsible fashion. The system combines identity verification with age verification and geo-Location services to determine whether an individual meets the minimum age requirement and is playing within a specific territory. Pariplay has implemented multiple responsible gaming tools to meet different regulatory standards and have provided players with a sophisticated self-exclusion tool that offers them an easy way to manage their gaming habits.
About Betsson Group
StarCasinò is part of Betsson Group, which operates close to 20 brands, including Betsafe.com, Betsson.com, NordicBet.com and CasinoEuro, offering Sportsbook, Casino and other games. Betsson Group has been at the heart of entertainment for over five decades and the company’s vision is to provide the best customer experience in the industry – listening to, and learning from, its customers, and then exceeding their expectations. Betsson Group is wholly owned by Betsson AB – listed on Nasdaq Stockholm.
For more information, please visit www.betssongroup.com
Vice President of Corporate Communications