Two parties commit to fresh multi-year deal as Kambi-powered operators record 16% Q2 turnover growth
Kambi Group plc has this morning announced a long-term extension of its contract with 888 Holdings, a deal which will see Kambi continue to provide its premium Sportsbook and technology services to the operator’s leading 888sport brand.
The multi-year agreement recognises Kambi as 888’s Sportsbook of choice, with both parties committed to strengthening the relationship and driving 888sport forward over the coming years. The deal also cements Kambi’s position as the leading supplier to Tier 1 operators in regulated markets.
888sport has been powered by Kambi since May 2013, at which point the operator’s annual sports revenues totalled US$7m. Since the formation of the partnership, 888’s sports revenues have grown considerably, up to the $52m registered in 2016.
Furthermore, the contract extension gives both parties long-term security over the successful partnership. Kambi considers the new agreement to be a major win, with it securing 888sport as a key source of revenues for years to come.
Commenting on the agreement, Kristian Nylén, CEO of Kambi, said:
“We are delighted to continue building on the successful partnership we have had with 888sport over the last four years and look forward to further contributing to its future growth.
“During this time, 888sport has seen a massive increase in its Sportsbook revenues, showcasing the quality of the Kambi Sportsbook services.
“This contract extension is proof of the quality, relevance and stability our scalable Sportsbook offers our customers as we continue to invest to improve the best B2B Sportsbook in the market.”
The agreement means 888 can continue to leverage Kambi’s award-winning product set, including its price differentiation tool, which gives Kambi partners the opportunity to adjust core payback percentages to suit specific strategic needs.
888 also recently launched Best Odds Guaranteed, which forms part of the Kambi Bonus Toolbox, a move which brought 888’s horseracing offer in line with most other major UK sportsbooks.
Meanwhile, Kambi this morning posted its Q2 2017 financial update, which showed a 3% year-on-year increase in revenues and 16% growth in operator turnover despite the absence of a summer football tournament. More information on Kambi’s Q2 can be found here.
Kambi Group plc is an award winning B2B supplier of managed sports betting and technology services to B2C operators. Kambi’s product encompasses a broad offering from front end through to odds compiling and risk management. The company’s current coverage includes more than 180,000 live betting events and 300,000 pre-match events per year covering 65 different sports from all over the world. Kambi utilises a best of breed security approach, with guiding principles from ISO 27001. Kambi is a member of WLA, EL, Cibelae and is eCOGRA certified. Kambi Group plc is listed on First North at Nasdaq Stockholm under the symbol “KAMBI”. Kambi’s Certified Advisor is Redeye AB.
Contact Kambi Group plc
CEO, Kristian Nylén +44 20 3617 7270
Hudson Sandler – Alex Brennan +44 20 7796 4133
888 Holdings Public Limited Company (888) is one of the world’s most popular online gaming entertainment and solutions providers. 888’s mission is to supply its customers with innovative and market-leading online gaming products, above all in a safe and secure environment.
888 has been at the forefront of the online gaming industry since foundation in 1997, providing to players and B2B partners an always innovative and world-class online gaming experience. At the heart of 888’s business is its proprietary gaming technology and associated platforms.
The Group is structured into two lines of business: B2C, under the 888 brands, and B2B, conducted through Dragonfish, which provides partners a leading platform through which to establish an online gaming presence and monetise their own brands.
888’s consumer facing websites offer more than just online gaming. They are entertainment destinations: places where people can enjoy a truly interactive experience and be part of an online community that shares common interests. 888’s strong and trusted brands are all accessible through www.888.com.
Find out more about 888 at http://corporate.888.com/.