Leading European online gambling operator bolsters EGBA membership


The EGBA is pleased to announce that Betsson Group, a leading European online gambling company with licenses across Europe, has joined the EGBA as of the 20th February 2017.

Commenting on the recent membership of Betsson Group, Maarten Haijer, Secretary General of EGBA, said: “We are very delighted that Betsson Group has joined the EGBA. Betsson has historically been an established company in the Nordic markets, who are now increasing their market share outside of the Nordics holding licenses in 10 countries1 in Europe, they are a truly European company. Their addition bolsters even further our ability to be the voice of industry when speaking to regulators and policy makers about the many regulatory challenges facing the industry.”

Ulrik Bengtsson, CEO of Betsson Group added: “WitLEADING EUROPEAN ONLINE GAMBLING OPERATOR BOLSTERS EGBA MEMBERSHIPh the current wave of local regulation taking place across Europe, Betsson Group wants to expand its revenue from locally regulated markets. It is important that these markets’ licensing regimes are compliant with EU law and the increasing EU regulation applicable to online gambling. EGBA’s knowledge, expertise and support will assist Betsson in this arena. For an evidently cross border sector like ours, effective application and enforcement of EU law is crucial.“

Betsson Group is the second member company to join the EGBA this year following the arrival of ZEAL Network SA in early January (see link). Betsson Group is also a member of BOS, the Swedish gambling association, which joined the EGBA as well in December 2015 and which seeks to influence the on-going Swedish gambling reform.

For more information, please contact:
Pia Rosin, VP of Communications, Betsson Group, [email protected], +46 (0)73 600 8500
Maarten Haijer, Secretary General, EGBA [email protected] Tel: +32 25 540 890

About Betsson Group:
With more than 20 brands, including Betsafe.com, Betsson.com, NordicBet.com and CasinoEuro, offering Sportsbook, Casino and Poker, Betsson Group is one of the world’s largest gaming groups, at the heart of entertainment for over five decades. The company’s vision is to provide the best customer experience in the industry – listening to, and learning from, its customers, and then exceeding their expectations – using best-in-class technology and leveraging an abundance of data and insight. Betsson Group is wholly owned by Betsson Group – listed on the Nasday Stockholm Large Cap list.

About the EGBA:
The EGBA is an association of leading European gaming and betting operators Bet-at-home, BetClic, GVC/bwin.party, Expekt, Kindred Plc, ZEAL Network, and the Betsson Group. The Gibraltar Betting and Gaming Association (GBGA), Branschföreningen för Onlinespel (BOS) and the Oesterreichische Vereinigung für Wetten und Glücksspiel (OVWG) are affiliate members of EGBA. As a Brussels-based non-profit association, EGBA promotes the rights of more than 20 million adult European citizens to participate in online gambling of their choice in an informed, regulated, safe and secure environment. While online gambling remains a smaller part of the total gambling market (15%), based upon innovation, technology and digital consumer demand, online gambling transformed itself into an industry champion of the European digital economy with material spin-off effects towards other digital economies and strong synergies with sports. EGBA members have invested more than €600M into digital security and contributed to sports with more than €800M, mainly via sponsorship deal and purchasing innovative sports streaming rights.