Colossus Bets today announced the launch of its ‘FreePlay6’ the world’s biggest free-to-play predictor game, with a £1 million weekly jackpot prize. The correct score game follows a similar format to Sky’s popular ‘Super6’ game, but includes the firm’s partial cash-out feature, enabling Colossus players to take cash profits on ‘live’ free tickets throughout the weekend.
The game, which requires players to pick the score in six of the weekend’s English Premier League fixtures, is available on the firm’s colossusbets.com B2C site and is to be rolled out to the firm’s B2B partner sites over the next few weeks. The B2B product will be built into the Colossus B2B partner consoles, allowing partners to offer free play tickets across Colossus Bets’ multi-sports pools, to different segments of their customers.
Bernard Marantelli, founder and CEO of Colossus Bets said: “We have built a free-to-play game which puts all other predictor games to the sword in scale and functionality. FreePlay6 offers life-changing prizes and includes all the killer features of our real money pools: leg-by-leg real money cash-out; consolation prizes for 4 or 5 correct from 6; grouped scores to make winning easier; and transparent ticket tracking so players know where they stand as goals are scored and results are confirmed. We have also added a very slick social media option that rewards our clients for sharing – a win-win CRM tool.”
“This game will also give our B2B partners an unparalleled tool to acquire, reactivate and retain customers. It provides a soft entry level for new customer acquisition, can be used to reactivate lapsed customers and it can be used to reward active customers. We think this product can become the industry’s biggest CRM tool.”
About Colossus Bets
Colossus Bets is a multi award-winning pool betting operator, offering the world’s biggest sports jackpot bets including the £10,000,000 Colossus. The company’s B2C offering launched in 2013 and since then Colossus Bets has signed over twenty B2B agreements for the distribution of its pools, with live partners including Betfair, Betdaq, Ladbrokes Australia, Matchbook, Tote Ireland and BoyleSports.
Colossus Bets has pioneered partial cash-out and has been granted a series of patents in relation to the functionality across all forms of betting and gaming. This technology has been used to build the world’s first cash-out slot game, the ‘Colossus Fracpot’, which went live on Sky Vegas in September 2015 and is the first of a number of ‘Fracpot’ slots which will be rolled out to a series of other operators in early 2016.
For further information, please contact:
Bernard Marantelli (CEO and Founder)
Phone: +44 (0)20 3393 3662