Swedish gaming operator Svenska Spel has launched Stryktipset for mobile, a mobile football pools product exclusively covering Swedish football matches to its offering.
It was as recently as this past April that the Christian Democrats announced they would consider an end to Svenska Spel’s betting monopoly. But this new offering does ensure that Svenska Spel will have a competitive presence in the mobile space. It can’t be overstated enough how crucial the development of mobile gaming offerings have become to the future longevity of gaming operators.
In the press release, Patrick Gun, Mobile Sales Manager of Svenska Spel said, “We are constantly working to offer our customers more products and services. We climb to the next level in both accessibility and usability and it is great to be able to offer the new service in time for the World Cup and summer.”
Smartphones have changed the behaviour of consumers and particularly where sportsbetting is concerned, there’s real opportunity for operators to offer innovative mobile betting apps and products to capitalize on this growing sector.