London, October 21, 2019 – London-based Video Virtual Sports Specialist Highlight Games Limited today announces that it has entered into a multi-year contract with leading Italian gaming provider, GoldBet.
Following the agreement, Highlight’s flagship SOCCERBET game – in both Italian and English versions – will be available to GoldBet customers in league and single match formats in retail locations and via mobile and online channels. In addition, the recently announced NBA Last 90 scheduled game for retail will also soon be available to players.
SOCCERBET is now available with leading Italian operators including GoldBet, Sisal, Lottomatica, Snaitech and Eurobet, where it is the #1 performing virtual sports product across all channels.
Tim Green, CEO, Highlight Games, said: “I’m delighted to announce this agreement with GoldBet which further broadens and strengthens Highlight Games’ presence in the Italian virtual sports market. SOCCERBET has already proven incredibly popular with existing customers and this is reflected in the product’s availability via an increased number of channels and locations in Italy since its launch earlier this year. Highlight Games’ exclusive products are changing the face of the graphical virtual sports market and we look forward to launching additional games from our growing portfolio, including the recently announced NBA Last 90, with our partners in Italy.”
Carlo Di Maio, Managing Director, GoldBet, added: “GoldBet is thrilled to be introducing SOCCERBET to its customers in partnership with Highlight Games. SOCCERBET’s product innovation and entertainment value has truly captured the imagination of Italian players, and we look forward to delivering it, along with the brilliant new NBA games, to our customers. GoldBet is always committed to providing its customers with the most entertaining, reliable and safe contents available in the market, and Highlight Games’ products certainly fulfil that brief.”
About Highlight Games Limited
Highlight Games is a London-based video virtual sports and games supplier which specialises in the creation of innovative, sports-focused betting experiences. Using a unique patent-protected live video game format, Highlight’s products feature top teams and players from the world’s favourite sports. The company’s flagship SOCCERBET game is the #1 selling product in Europe’s largest virtual sports market and its branded portfolio of products, which include NBA Last 90 and NBA Last 60, will launch in gaming and lottery markets in the US and around the world in 2020. Featuring highly optimized game design based on decades of archived live action sports footage, Highlight’s products can be tailored to suit the sportsbook or virtual sports offering of operators across retail, online and mobile.
Learn more at www.highlight-games.com
About GoldBet
GoldBet S.p.a. is a leading Italian betting and online gaming company, which operates a physical network of more than 1,700 betting shops rights and holds the concession to collect online games and bets, including via mobile platforms. GoldBet is part of Gamenet Group, one of the largest players in the gaming industry in Italy, with Euro 4.7 billion in bets collected as of June 30, 2019 across a network of approximately 8,839 points of sale. The Group operates in five main business areas in the Italian market: (i) amusement with prize (“AWP”) (ii) video lottery terminal (“VLT”), (iii) sports betting and gaming through the retail network (Retail Betting) (iv) online sports betting and gaming (“Online”) and (v) management of owned gaming halls and AWPs (“Retail and Street Operations”).
