SOCCERBET Italia product to be rolled out across operator’s retail and online estate
London, 3rd January 2018: Highlight Games has entered an agreement to integrate its flagship SOCCERBET product with Eurobet.
SOCCERBET Italia, which harnesses years of real-life Serie A action, will be made available to customers of the Italian operator across retail, online, and mobile channels.
The unique product will be rolled out in mid-2018, and is currently undergoing extensive player-testing to optimise the full product launch.
Tim Green, Highlight Games CEO, said: “SOCCERBET represents an exciting evolution of the virtual sports formula, and we are delighted to extend its reach with an operator as large and respected as Eurobet.
“Italy is a nation of football lovers, and we are certain that our unique and exciting game featuring the biggest stars and best action from Serie A will strike a chord with Eurobet players across the country.”
Carlo di Maio, Sportsbook Director at Eurobet, said: “SOCCERBET Italia is a revolutionary new video rich virtual product, and we are excited to be at the forefront of its launch in our home market.
“Being able to provide our customers with real action footage of their favourite Italian sides is a huge step forward, and we look forward to enjoying a rewarding relationship with Highlight Games.”
Launched in November 2017, SOCCERBET is an innovative take on virtual sports that combines six ten-second clips from an individual football fixture across several seasons, presenting the minute-long package as an individual game.
Capable of slotting seamlessly into an operator’s omni-channel offering, the game offers all the betting markets that sports fans have come to expect from the modern-day betting experience.
For more information on this release or to arrange an interview please contact Tom Lewis at Square in the Air on 020 3586 8257 or [email protected]
About Highlight Games
Highlight Games is a specialist games developer founded in 2014 by CEO Tim Green and Director Stewart Whittle, and is 38% owned by Swedish gambling firm Cherry AB. Specialising in creating innovative, sports focused betting experiences, Highlight Games offers clients affordable use of archive sports footage and highly flexible integration solutions. The company’s flagship SOCCERBET product features highly optimised game design based on decades of archived live action football, and can be tailored to suit the sportsbook or virtuals offering of operators around the globe across retail, online and mobile.
