The latest developments in Artificial Intelligence, Live Betting Data and CRM will be tackled on the Betting on Data track – part of the Betting on Sports Conference by SBC Events (12-15 September).
Asking the question: ‘How can AI be effective in terms of a sports betting environment?’, the first Betting on Data panel features the insight of CEOs from some of the leading companies in the field, including Quibit CEO Graham Cook, whose company has introduced machine learning to a number of processes that it provides to the industry.
Also on the panel, which is being moderated by Ficom Leisure’s Christian Tirabassi, is David McDowell, CEO of platform provider FSBTech, and Paul Reilly, CEO of media agency Media Skunk Works, who have both been using AI to improve their services.
Completing the panel is James Waterhouse, Founder of horseracing analysis firm Equotion, who commented: “I want to share my experiences as a big data / AI entrant into the market, and look to find partners with whom we can work to deliver on the commercial possibilities of this great new technology.”
The second session of the track, ‘How live data is pushing back the boundaries for in-play betting’, also features some of the industry’s pioneers including Simon Skarsholm, Managing Director of data provider Enetpulse, who was instrumental in the ground breaking deal that saw IMG secure the live data direct from the ATP and WTA’s central scoring system.
BetGenius Business Development Director Matt Stephenson is also on the panel. He commented: “Betting on Sports is fast becoming the primary event for the sportsbook world to come together in one place. Despite major growth in recent years, there remains significant opportunities for operators to boost turnover and margin – and Betgenius is key to helping them do so. I look forward to discussing how at the event.”
Andrew Ashenden, EVP Betting at Perform Group, is also on the panel which will be moderated by Assaf Stieglitz, the Founder & CEO of Odds1x2.
The list of confirmed speakers on the day also includes OtherLevels CEO Brendan O’Kane, GoCompare.com Chief Customer, Acquisition & Retention Officer Richard Harris, Wiraya Commercial Director Sam Madden and David Lampitt, Managing Director of Group Operations at Sportradar.
‘Betting on Data’ is one of six tracks taking place in conference rooms 1 and 2, alongside the two-day ‘Betting on Esports’, ‘Betting on Affiliates’, ‘Betting on Innovation’, ‘Betting on Regulation’ and ‘Betting on Racing’, organised in conjunction with Racing Post.
Meanwhile, the main auditorium at Olympia Conference Centre, with room for up to 450 delegates, will be hosting ‘Leaders in Betting’ on day one and a tour of the topical betting issues in tennis, cricket, rugby, basketball and boxing, putting ‘Sport in Focus’ on day two.
Right now, tickets for the event are available at a fantastic 25% Group Discount when buying THREE or more.
Betting on Sports is organised by SBC Events, part of the SBC Global group of companies which works with industry leaders to develop the sports and sports betting industries. Services include news coverage, knowledge creation, marketing and product consultancy, conferences, seminars and industry awards.