Poker Central ink a deal to broadcast the Global Poker League on the 24/7 Poker TV channel, and PokerStars.tv ink an agreement with Apple TV, to bring their product to the TV screen.
Now that’s what I’m talking about.
When Poker Central announced plans to become the world’s only 24/7 Poker TV channel, and then launched with nothing but a series of stale re-runs, I was critical to say the least.
Today, I am in their corner, after picking up via PokerNews that they have inked a deal with Mediarex Sports & Entertainment for coverage of live and recorded content appertaining to the inaugural Global Poker League (GPL).
The pair honeycomb deliciously. It’s a deal that propels Poker Central from a dusty old lamp to a shiny chandelier. The terms of the deal will see Poker Central air live and pre-recorded matches twice weekly in April. They will also air the GPL Playoff and GPL World Championship.
GPL Creator Alex Dreyfus his the nail on the head when he said the two entities have the same goal.
“To take poker to the masses and to make it as popular as any other professional sport.”
The GPL begins on Feb 25 when they host their first Draft Day as part of the American Poker Awards, SLS Beverly Hills.
PokerStars Launch New Apple TV App
Poker Central may be the world’s only 24/7 Poker TV channel.
But for how long?
When it comes to poker products and technology, PokerStars and Apple are the quintessential pairing, and they have inked a deal to showcase PokerStars.tv on Apple TV devices.
If you have access to a fourth generation Apple TV, then you will be able to access PokerStars.tv for free. If you don’t, then there should be a mob of murder crawling through the throat of the Apple showroom’s gorge to get a hold of one, because the channel is stuffed full of exciting stuff.
Whereas I criticised Poker Central for creating a poker TV network of dusty re-runs, PokerStars.tv brings you excellent content from the PokerStars Caribbean Adventure (PCA), European Poker Tour (EPT), and Shark Cage. They also show the very best online action, interviews and coaching videos.
PokerStars.tv is available via iPad and Mobile.
It’s the first time it will be available on the good old-fashioned TV.