Boylesports to Offer Free Wi-Fi to its punters in a nationwide exercise that will see 192 shops providing the free service.
Is Boylesports set to become betting’s equivalent of Starbucks?
Ireland’s largest independent bookmaker has moved with the times by offering free Wi-Fi as standard in all of their shops in a bid to make it a more attractive place for people to spend a few hours whilst placing their bets.
Will it make a difference?
Well if I had the choice of two different bookmakers on my High Street and one had free Wi-Fi and the other one didn’t then it could certainly tip the scales in my favor.
All you need now is a selection of fine teeth rotting cakes and heart racing coffees and you have another Starbucks style hangout on your hands.
Jenna Boyle, Head of Retail and Operations at Boylesports revealed her insights into the move.
“Boylesports are delighted to announce another industry leading service for our customers. In conjunction with our partners at Eircom, free high speed Wi-Fi will now be available throughout our retail estate. In keeping with our policy of continually striving to provide an unrivalled, entertaining and most extensive service, unlimited Wi-Fi access will offer our customers exclusive high-speed Internet access in the comfort of all of our stores throughout Ireland. This means instant access to all sites including Boylesports’ online offerings which include live streaming, numerous in-play markets, results, information for all related sports and novelty markets with no limits on usage”.
It’s the second initiative rolled our by Boylesports in recent times after their Quick Bet Racing app was launched allowing Boylesports punters to rapidly access the days racing without having to go through the usual bluff and bluster you find on most betting mobile devices.
John Boyle Purchases Their Dundalk H.Q
Back in February we brought you the news that Boylesports owner John Boyle was intending to throw his hand in the air at the auction of his Dundalk headquarters.
Rumors were abound that he would be willing to pay up to €1.5m for the rights to own his own headquarters in Dundalk, but by the time the hammer had smacked the gavel for the last time Boyle had paid €1.8m at the Allsop auction in Dublin.
The headquarters are located in Finnabair Business Park, and a spokesperson for Boylesports told he Dundalk Democrat that the purchase made ‘financial sense’.
