NetPlayTV have announced a strong Q3 performance, as the interactive gaming company sees average daily net revenue increase by 19% year on year.
NetPlayTV, the UK’s largest interactive TV gaming company, and owner of the Supercasino.com and Jackpot 247 brands, have expressed their delight with their Q3 key performance indicators (KPIs) in a press release issued today.
The strong Q3 performance has come on the back of the hottest summer the UK has seen in years, placing increased pressure on outfits such as NetPlayTV, which without the ability to ‘play on the go’ could have painted a completely different picture.
Mobile and tablet contribution was responsible for 40% of all new depositing casino players during Q3, proving that in modern times there is more fun to be had on the beach than build sandcastles and dodging dog turds around turgid British coastlins.
Here are the highlights of the Q3 KPIs:
- Mobile and tablet contribution increased 171% year on year, accounting for 32% of total net revenue, up from 14% in Q3 2012.
- 30% increase in new depositing casino players to 15,566, year on year, and a 4% increase from Q2 2013.
- 29% increase in quarterly active depositing casino players to 28,890 (Q3 2012: 22,417) and 2% increase on Q2 2013.
- 19% increase in total net revenue to £6.5m (Q3 2012: £5.4m) and 9% decrease on Q2 2013.
2013 was also a big year on the advertising front, with NetPlayTV investing heavily in deals that saw their SuperCasino.com brand become the headline sponsor for the 2013 Big Brother and Celebrity Big Brother competitions shown on Channel Five.
NetPlayTV stated that the deals proved to be very successful with a 30% increase in new depositing players when compared to the same time last year.
The winner of the 2013 Celebrity Big Brother contest was Charlotte Crosby, who once again continues the trend of CBB winners who are about as famous as Eddie ‘The Eagle’ Edwards.
