Betting advocates Right2Bet believe strongly that bettors are ill-served by state gambling monopolies, and they also believe that the World Cup offers them the perfect laboratory conditions in which to prove their thesis. Simply put, Right2Bet are monitoring odds offered to punters across Europe, and once all the data is collected, the scientists think they will be able to prove that free-market shops are offering up to 20% better value for your betting dollar than the state monopolies (such as Sweden, Holland, Germany and Greece). Who said science was boring? Read more.