4th November 2019 – SIS (Sports Information Services), the leading supplier of 24/7 betting services to online and retail operators globally, has added another key hire to its Sales team with the appointment of Angel Calderon, who will be focused on Spanish and Latin American markets.
Calderon joins SIS after a successful 11-year stint at the Madrid-based global gaming group Codere, where he acquired a wealth of expertise in B2B business development across Operations, Commercial Sales and Marketing.
In his new role as Digital Sales Manager, based in Madrid, Calderon will be responsible for driving the growth of SIS’s presence in Spanish speaking markets both online and in retail.
Angel Calderon, Digital Sales Manager at SIS, said: “I am thrilled to have joined such a professional and passionate team at SIS and I am thoroughly looking forward to helping to drive our 24/7 betting channels offer to operators in both mature and emerging markets, increasing their betting revenues.”
Sandra McWilliams, Sales Director at SIS, said: “Angel is a welcome addition to our growing Sales team.
“His experience in both American and European horse racing, coupled with significant omnichannel knowledge of the Betting & Gaming sector within Spanish speaking markets, will be invaluable in helping SIS to further broaden its international footprint.”
About SIS
SIS (Sports Information Services) has been a trusted partner to the global betting industry for over 30 years, supplying short form betting content to online and retail betting operators. Our horse and greyhound racing content can help keep customers engaged and increase dwell time online and in shop.
SIS provides operators with an end to end solution for horse and greyhound betting including data, live pictures, prices and derivatives, creating betting events to help drive profitable sales. For more information about SIS please visit www.sis.tv.
