The World Series of Poker announces a multi-year agreement to showcase Black Clover Enterprises, LLC, as an official brand sponsor of the world’s greatest poker tournament series.
Black Clover Enterprise’s slogan is Live Lucky. A perfectly suited match for poker, and one that has come to fruition thanks to a multi-year deal that’s been struck between the lifestyle apparel brand and the World Series of Poker (WSOP).
In a press release distributed by the Caesars owned outfit, the pair have inked a deal that will see Black Clover Enterprises LLC become an official sponsor of the WSOP. Black Clover has been heavily involved in the golf and NASCAR industry. This is their first foray into the world of poker and they have partnered with one of the industries giants.
“We are excited to begin a relationship with the poker community at large through the game’s biggest brand, the WSOP,” said Black Clover President Matt Lichtie.” “Black Clover has always encouraged all to Live Lucky and we want the poker players who are looking for quality gear and a little luck to join us in our way of living, being comfortable and feeling good at the tables.”
Black Clover store’s main sale point seems to be their wide range of hats and beanies, although they also sell t-shirts, belts, poker chips, and a wide range of golfing equipment.
WSOP players will benefit from the new deal. WSOP bracelet winners will receive a limited-edition Black Clover Champions hat, every player that cashes in the WSOP Main Event will receive a special ‘In The Money’ cap, the unfortunate soul that bubbles the WSOP Main Event will receive a free buy-in to the 2016 WSOP Main Event, and there will be various promotions both online and live including ‘Lucky Seat’ promotions, where players seated in lucky seats will win merchandise, and specially arrange Black Clover online events being held at WSOP.com.
“It’s great to have Black Clover part of the WSOP family,” said WSOP Executive Director Ty Stewart. “They are a high quality brand with a great product offering and will offer our players and game some great opportunities to Live Lucky.”
Black Clover gear can be found online at their store, at WSOP.com, and in a wide range of retail outlets throughout America. Check in with the great God Google if you want to learn more.