Global Gaming Expo (G2E), the premier trade show and event for the international gaming industry, announced today that its sister event G2E Asia has been approved by UFI the Global Association of the Exhibition Industry.G2E Asia, held annually in Macau, is the renowned trade event for the Asian gaming industry and largest regional sourcing platform for global gaming and entertainment-related products. G2E Asia is the leading eventfor service suppliers to showcase new gaming solutions, meet qualified buyers and establish fresh contacts in Asia.
To gain UFI approval, G2E Asia underwent a thorough audit by BPA Worldwide Tradeshow Audit Service (US). As part of the audit, G2E Asia’s attendance figures and other exhibition-related data were all comprehensively reviewed and verified.
UFI approval is much sought after in the exhibition industry. The credential engenders trust by giving credibility to data recorded on-site by event organizers. In addition to verifying hard facts like area covered, visitors and exhibitors on-site, UFI approval is regarded as a solid indicator of a show’s popularity, service quality and level of internationalism.
G2E Asia is the only UFI-approved gaming event in the region. Joining UFI’s exclusive stable of approved events worldwide, proves the show’s quality and assures exhibitors and visitors – particularly those considering first-time event participation – that G2E Asia is a sound-business investment.
Josephine Lee, senior vice president of G2E Asia at Reed Exhibitions said, “The UFI approval is third-party quality assurance of what we have known since the start: G2E Asia is a regional powerhouse in the gaming industry, where the players, products and presentations that matter gather on an annual basis. We are delighted with this distinction. It elevates every future edition of the show.”
G2E Asia 2014 will take place May 20-22 at the Venetian Macao. For more information or to register for G2E Asia 2014 visit www.g2easia.com.
About G2E Asia
G2E Asia is the international gaming trade show and conference for the Asian gaming industry. G2E Asia is a G2E event organized by the American Gaming Association (AGA) and Reed Exhibitions. G2E Asia made its debut in 2007, defining itself as the preeminent show for the Asian gaming-entertainment industry.
About Reed Exhibitions
Reed Exhibitions is the world’s leading event’s organizer, including exhibitions, conferences, congresses and meetings. In 2011 Reed brought together more than 6 million industry professions from around the world in 44 key industry sectors to drive sales, network and learn. Today, Reed has a growing portfolio of more than 500 events in 39 countries, with a rapidly growing portfolio of events and partners in the economies of Brazil, Russia, India, China and the Middle East. Reed has 33 offices worldwide and a staff of over 3,000 exhibition specialists.
About the American Gaming Association
The American Gaming Association (AGA) is a partner of G2E and the national trade association for the commercial casino industry. In addition to representing the interests of its members on federal legislative and regulatory issues, the AGA serves as a clearinghouse for information, develops educational and advocacy programs, and provides leadership on industry-related issues of public con