Tag Archives: sports betting site
- SportsBet punts on $1.5M ‘take a break’ campaign for problem gamblers
October 12, 2015
SportsBet is taking a half step back from its provocative ads with a new campaign that targets problem gamblers. The Australian sports betting website will launch a $1.5 million advertising campaign in November to promote its “take a break” service that will tell punters how to avoid the dangers of...
- Fed up being a loser? “Let’s Beat the Bookies!” says OLBG.com
September 9, 2015
London, UK. September 2015. Refusing to take bookmaker odds at face value, OLBG.com, UK’s biggest free sports betting tips site, are fighting back! “In true David and Goliath style, underdog OLBG is going head-to-head with the big boy bookies”, says OLBG’s spokesperson, Dean Goddard. “And, the great news is, we...
- Becky’s Affiliated: Ingredients for success in Social Sports Betting
October 9, 2014
It seems like the majority of online gambling industry professionals don’t know what to make of social gaming, myself included. Our obsession with the social gaming world began several years back, when acquisitions of social gaming companies such as the Double Down/IGT deal were running rampant and social gaming conferences...
- Launching a Sports Betting Site – Part II: Who’s done the business in 2014?
September 24, 2014
Last week, I explored the software opportunities open to start ups looking to launch into iGaming’s sports betting market. Choosing the best betting software and customer management platform, alongside deep pockets and a plethora of grey matter, is the great enabler. Once you’ve made that choice, it’s all about running...
- Launching a Sports Betting Site – Part I: The Right Software
September 19, 2014
Over the next week or so, this column will investigate what it takes to successfully launch a new sports betting operation to market in the next couple of features. This particular element will cover off software selection perspective, before we analyse a couple of case studies next week. Budget is...
Philippines can overtake Singapore, but with higher risk
March 21, 2017