The saying goes ‘if you cant stand the heat, get out the kitchen,’ and, not that Harrah’s are doing that, they’re steering slightly into the hard shoulder of the US right now after their latest results, and have turned to old faithful: the World Series of Poker (WSOP) brand.
Harrah’s plans, in partnership with 888 subsidiary Dragonfish, include offering new WSOP themed content in the UK and US and also developing the Caesars brand. Read more.