London: Metric Gaming, a multi-tenant B2B sports betting services provider, has partnered with JAMBOS, pioneers in US Sports Analytics, to collaborate across a variety of projects.
While the emphasis of the partnership is to capitalise on opportunities presented by the emerging US market, both companies recognized a commercial potential to the partnership on both sides of the Atlantic.
Martin de Knijff, CEO at Metric Gaming, said: “We aim to work with leaders in their respective fields and in JAMBOS, Metric has partnered with very best. JAMBO’s track record of capitalising on unique opportunities identified through astute sports analytics fits seamlessly with Metric’s ethos and the partnership is already creating new opportunities we are excited to capitalise on.”
Commenting on the partnership, Michael Schwimmer, CEO at JAMBOS, said: “We have been actively looking for the right partner to collaborate with in this space and we have been impressed by the possibilities of Metric’s modern technology platform. We are thrilled to be able to leverage our unique expertise in this industry and are excited by the potential of this partnership.”
This announcement follows recent news of Metric Gaming’s partnership with US based company Sports IQ to provide a one stop service for US sports betting products to the industry in early 2020.
With the repeal of PASPA in May 2018, individual states across the US have been introducing legislation to allow legal sports betting. This has created a flurry of US centric activity across the industry as domestic and international operators jostle to get a foothold in the nascent market.
About Metric Gaming:
Metric Gaming is a sports betting software provider to the iGaming industry. Founded by World Poker Tour champion Martin de Knijff and former Executives of some of the most successful operators in the industry, Metric was established to solve the biggest challenges facing the B2B sector.
Operating a multi-tenant platform that affords each tenant independence over the rest, Metric’s Modulus platform provides unrivalled customisation capabilities and market leading betting products and features to its customers. These capabilities allow Metric’s customers to deploy richer, more diverse and distinctive product propositions quicker and cheaper than any alternative solution on the market today.
