New offering combines the best of live greyhound footage with the ease of virtual gaming
13th November 2019: Vermantia, a leader in omni-channel content solutions, and Kiron Interactive, the leading provider of virtual games, have joined forces to deliver the next generation of virtual racing using real greyhound racing content.
Combining Vermantia’s fully licensed pre-recorded greyhound races from premium greyhound tracks with Kiron’s advanced virtual games engine and technology, the new product offers an ever-expanding and constantly updated library of races, the first of its kind in the industry.
Designed with the player experience in mind, the game is based on a selection of hand-picked greyhound races from multiple, active U.K. racetracks, according to strict quality criteria. Alongside the exciting real racing, professional live commentary is provided in any language, while the game engine is adaptable to any regulatory framework.
The new virtual racing product harnesses unlimited real greyhound racing action alongside the ease of virtual games, utilising advanced mathematics, industry-leading algorithms and realistic odds, as well as customisable payouts and an adaptable frequency of races.
Commenting on the collaboration, Yiannis Gangas, CPO of Vermantia, said: “By joining forces with Kiron, an industry leader in its domain, we are glad to be extending the reach of our exclusive racing content to the virtual gaming markets and also introducing more players to the thrill of real racing action.”
Steven Spartinos, co-CEO of Kiron, said: “Through our collaboration with Vermantia, our long- standing partner, we found both the premium racing content and the delivery technologies to meet customer demand for a premium pre-recorded racing product. Its launch is the result of extensive research and co-development between both businesses, and we are working actively on rolling it out to our client base internationally.”
Vermantia is a leader in omni-channel content solutions for lotteries, gaming and betting operators worldwide. The company constitutes a one-stop-shop for bespoke data and picture content featuring thousands of live events a year, including premium quality horse and greyhound racing from countries such as the United Kingdom, United States, Australia, and South Africa. These are supported by the most comprehensive portfolio of virtual sports on the market. Founded in 2007, the company has offices in Athens and Italy, as well as representatives in the U.K., CIS, and Nigeria, allowing it to partner dozens of international operators across 32 countries. In March 2018, Arena Racing Company (ARC) acquired a majority stake in Vermantia, expanding its broadcast infrastructure and technological capabilities, allowing it to create a market-leading content & data hub. For more information about Vermantia visit http://www.vermantia.com.
About Kiron Interactive:
Established in 2001, Kiron is a leading supplier of virtual games and gaming systems to the global gaming industry. Kiron’s virtual gaming products have been successfully deployed across a number of distribution platforms including the internet, mobile, satellite broadcast, WAN/LAN networked environments and gaming machines. Using the latest animation and proven gaming systems, Kiron’s solutions have grown to be the leaders in their field.