GrooveGaming get into the one-stop-shop Groove for ICE 2019 with launch of Groove LottoCity and Bingo Groove

GrooveGaming get into the one-stop-shop Groove for ICE 2019 with launch of Groove LottoCity and Bingo Groove

Monday, January 28; 2018, Malta – GrooveGaming has moved another step closer to becoming a holistic one-stop shop for the global gaming industry with the launch at ICE 2019 of Groove LottoCity and Bingo Groove, significantly expanding the aggregator’s key offering as a global entertainment ecosystem.

GrooveGaming get into the one-stop-shop Groove for ICE 2019 with launch of Groove LottoCity and Bingo GrooveGrooveGaming is an advanced technology business providing cutting-edge products and services throughout the entire value chain in the iGaming industry. Apart from the growing portfolio of games, other GrooveGaming services include advanced marketing and management system, risk management, regulatory compliance, business intelligence, affiliate promotion and customer service, as well as support in launching, maintaining, and growing new online casinos.

GrooveGaming has stepped neatly into a particular space in the global iGaming market by recognising that many casinos are becoming increasingly frustrated by slow integration times and long launch queues, and operators are now finding a new, easier and much faster way to boost content and gambling channels with the GrooveGaming platform. GrooveGaming has a diverse portfolio of proprietary and 3rd party HTML5 video slots and table games as well as over 1700 casino games together with the biggest Lotto, Bingo, Live games, Scratch, Multiplayers and Sportsbook.

In recent months, GrooveGaming has pointed towards an increasing focus on B2B partnerships going forward, and having more than double-digit growth since launching the platform 18 months ago, the company necessarily focused on carving out new growth opportunities, which both Groove LottoCity and Bingo Groove provide to their B2B casino offering and adding extra verticals, starting with sports-betting recently following a partnership announcement with iDoBet, to help the business leverage its position over the coming months.

By concluding this year-opening deal with iDoBet, GrooveGaming are significantly strengthening their presence in the African market, one of iDoBet’s strongholds. This new reach in Africa with sports-betting is a result of iDoBet covering over 60,000 monthly sports events, 26,000 monthly in-play events, 1500 bet markets and 40 sports. The extensive agreement with iDoBet also covers sports content which is a vertical that is building for GrooveGaming.

GrooveGaming is unique and stands out from the crowd as far as content is concerned, with bingo adding another stream of entertainment. Bingo is a social game and GrooveGaming encourage a friendly atmosphere as well as being set to provide the best bingo portfolio and best-performing games. Bingo Groove will take players to experiencing the best advantages of extra features such as an enormous variety of themes, rich graphics, bonuses and rewards on a completely different level.

Because the infrastructure’s already there it’s easy to add an extra vertical or two efficiently. GrooveGaming’s solution enables a unique way of Personal play, Group play and VIP Packages. Groove Lotto City advantages are a way of getting better odds of winning, with a platform that has been built on optimal technology frameworks that guarantee quick integration and installation, helping to change existing paper operations to mobile and online connections. GrooveGaming widgets and lotto tools are designed specially to boost engagement and long-term player loyalty, thereby pumping more resource into B2B appeal.

Rebecca Sotomora, Head of Sales at Groove Gaming said: “Our bingo and lotto launches mark another step forward in our strategy. The number of new games following this significant launch are a welcome addition to our entertainment portfolio, especially important for continuing to build key markets. Through number games we can reach a whole new audience and we look forward to following the interest generated across other markets. People have seen how we’ve been growing in the last two years, it’s a strong indication that the platform is solid.”

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Offering an extensive game library of over 1500 HTML5 slots, table games and video pokers, Groove Gaming is headquartered in Israel and holds licenses issued by the UKGC and the MGA. Groove Gaming was founded in 2016 by a group of professionals who all had the dream of creating an exclusive service so entrepreneurs could meet the growing gaming needs of the world. Expert managers control financial transactions with accuracy and foresight, and Groove Gaming’s top-notch customer service rivals, and in most cases beats, most multinational companies operating today. With integrated multiple streams from today’s top providers Groove Gaming powers market access with industry heavyweights. Visit Groove Gaming on stand N9-162 at ICE 2019.

For more information on this press please contact Ogilvy Malta on 00356 99207677 or