Swisslos have today put pen to paper on a deal that will see Betradar provide its Managed Trading Services to the Swiss national lottery.
Swisslos have worked with Betradar since 2003 and this development adds the company’s fully flexible risk and trading management instrument into the mix.
The Managed Trading Services (MTS) are available for any national lotteries, bricks and mortar or online operators on a stand-alone, platform-agnostic basis or as a turnkey offering. In this case, Betradar will be supplementing the MTS offering with some bespoke creative content, including schwingen, Athletics Zurich as well as some equestrian events.
Speaking about the development, Swisslos CEO Dr. Roger Fasnacht said: “We have worked with Betradar for 15 years now and we are really excited to see the efficiencies that this proven product can bring to our organisation. At Swisslos, we are committed to providing the most reliable and competitive offering to our Swiss nationals: our collaboration with Betradar, the addition of MTS and their commitment to deliver bespoke competitions and content will ensure we become the destination of choice for Switzerland’s sports fans again”.
Betradar’s Managing Director MTS Paolo Personeni added: “While we already work with over 100 MTS customers located in places such as North and South America, Africa, Europe and Asia, Swisslos’s trust in Betradar and faith in our MTS offering is greatly valued and appreciated. Their reputation in Europe and further afield is strong and credible and so our collaboration is a real tent-pole partnership. We are proud that we could announce this to the industry in the week of London’s ICE Totally Gaming”.
Any entity that is interested in learning more about how MTS can help their efficiency and revenues should contact [email protected] to get a deeper introduction.
ABOUT SWISSLOS
Swisslos offers lotteries, sport bets and instant tickets in the entire territory of German-speaking Switzerland, in Ticino and in the Principality of Liechtenstein. It structures its range of games in an attractive and responsible manner. Swisslos transfers it entire net profit to the mandating cantons and the Principality of Liechtenstein to support public causes.
More information can be found on www.swisslos.ch
ABOUT BETRADAR
Betradar is part of Sportradar, which is a global leader in understanding and leveraging the power of sports data and digital content for its clients around the world. The company provides cutting-edge solutions and services to media companies, bookmakers, sports federations and state authorities. We are a truly international organisation, employing over 1,800 people in more than 30 locations around the world. Our rapid growth is driven by technological innovation and a deep understanding of our clients’ business needs.
It is our commitment to excellent service, quality and reliability that makes us the trusted partner of more than 1,000 companies in over 80 countries. We occupy a unique position at the intersection of the sports, media and betting industries:
• Under the Betradar brand name, we are the leading provider of live data services to the betting industry, offering products to suit every business: from data collection through to fully managed trading services.
• With our Live Channel, backed by our extensive portfolio of audio-visual rights, we offer round-the-clock coverage of live sports content streamed to betting websites and betting shops around the world.
• We are leaders in the provision of Virtual Sports content and sports betting games, with customisable solutions offering the ideal mix of realism, profitability and punter appeal.
• Uniquely in our industry, we also leverage our data to provide betting monitoring services to sports federations and law enforcement agencies to help in the fight against match-fixing. In the field of sports integrity, we are now firmly established as the world’s leading supplier.
More information can be found on www.sportradar.com.
For further press enquiries:
Alex Inglot
Director of Communications and Public Affairs
Sportradar AG
P: +44 203 695 22 14
E-mail: [email protected]
