Attendance Increased by 36 Percent and Show Floor Grew by 16 Percent
Macau—Global Gaming Expo Asia (G2E Asia) 2014, organized by the American Gaming Association (AGA) and Reed Exhibitions, and held at the Venetian Macao, in Macau, S.A.R., People’s Republic of China, 20-22, May was a major success in its eighth year. The event saw a record breaking audited attendance of 8,233 daily attendees—an astounding 36 percent increase compared to the 2013 event. The show floor encompassed 8,640 square meters (up 16 percent from 2013) with 160 exhibitors (up 13 percent from 2013) representing more than 80 countries.
“To be able to provide a record-breaking forum for the best and brightest in the Asian gaming market through G2E Asia, we are thrilled and humbled at the same time,” said Nat Wong, President of Reed Exhibitions Greater China. “Enhanced programming, improved conference schedules and networking events proved to be a big draw as we’ve seen in the increased delegate attendance as well as positive feedback received. Utilizing a larger exhibit area also provided the perfect showcase for a significantly increased total number of exhibitors and attendees.”
G2E Asia is the only industry event in Asia that is independently audited to provide verified attendance data. The G2E Asia 2014 audit was conducted by Exhibit Surveys, Inc. and complies with standards set forth by the Exhibition and Event Industry Audit Commission (EEIAC), a nonprofit commission organized for the purpose of managing and overseeing the exhibition industry’s independent audit process.
G2E Asia is also the only UFI-approved gaming event in the region, proving the show’s quality and assuring exhibitors and visitors – particularly those considering first-time event participation – that G2E Asia is a sound-business investment. UFI approval is much sought after in the exhibition industry. The credential engenders trust by giving credibility to data recorded on-site by event organizers. In addition to verifying hard facts like area covered, visitors and exhibitors on-site, UFI approval is regarded as a solid indicator of a show’s popularity, service quality and level of internationalism.
“We are amazed by the significant and fast-paced growth that has occurred for gaming in Asia over such a short period of time, and are proud that G2E Asia mirrors these qualities by serving as the resource for the booming industry,” said Geoff Freeman, President and CEO of the AGA. “From informative educational content, forging new partnerships and relationships through ample networking, and aiding in development of business opportunities, G2E Asia continues to serve gaming professionals. We look forward to working with Reed Exhibitions to elevate the show to even greater heights in 2015.”
G2E Asia will return to The Venetian Macau 19-21, May 2015. For further information about G2E Asia, visit www.g2easia.com.
About G2E Asia
G2E Asia is the international gaming trade show and conference for the Asian gaming industry. G2E Asia is a G2E event organized by the American Gaming Association (AGA) and Reed Exhibitions. G2E Asia made its debut in 2007, defining itself as the preeminent show for the Asian gaming-entertainment industry.
About Reed Exhibitions
Reed Exhibitions is the world’s leading event’s organizer, including exhibitions, conferences, congresses and meetings. In 2011 Reed brought together more than 6 million industry professions from around the world in 44 key industry sectors to drive sales, network and learn. Today, Reed has a growing portfolio of more than 500 events in 39 countries, with a rapidly growing portfolio of events and partners in the economies of Brazil, Russia, India, China and the Middle East. Reed has 33 offices worldwide and a staff of over 3,000 exhibition specialists.
About the American Gaming Association
The American Gaming Association (AGA) is the national trade association for the commercial casino industry. In addition to representing the interests of its members on federal legislative and regulatory issues, the AGA serves as a clearinghouse for information, develops educational and advocacy programs, and provides leadership on industry-related issues of public concern.