Half the fun of the London Affiliate Conferences includes parties and the other half includes swanky booths and the swanky swag that comes along with those booths. Every year at the LAC we see online gambling affiliate programs that stand out from the rest because their booths are so elaborate and entertaining, often times including an open bar of some sort.
While its pretty easy to spot the happenin’ booths because they always have a crowd lurking and because they are just so damn big, here are four booths at the LAC that we expect to be amongst the biggest and the best of the bunch.
Bet365 Affiliates, Stand A15
Year after year Bet365 as a company continues to impress the online gambling industry and far beyond. James Woods, Bet365’s Head of Affiliates, is a big believer in the importance of brand presence at conferences and of course, welcoming old and new affiliates.
“This year delegates can expect an impressive double decker stand, that sets itself aside from other stands by showcasing a majestic structure that’s instantly recognisable by bet365’s prominent branding, including our unique bingo heads enabling delegates to locate bet365 from anywhere within the exhibition centre”, Woods told CalvinAyre.com.
Woods and his team are also known for creating that perfect balance between business and pleasure, something that they also aim to achieve at the LAC. “Hosting two bars, we are able to create a unique customer journey for delegates offering a range of drinks upon arrival to enjoy whilst using individual PC’s to browse our product offerings”, Woods said.
The Bet365 team welcomes all affiliates to come by their booth, but they also welcome other affiliate programs and service providers to stop by and take a load off…something that we at CalvinAyre.com are quite thankful for.
“We encourage delegates and industry bodies to come and visit us on the stand whether it be to enjoy a game of foosball with your affiliate manager or catch up with the bet365 team over a drink”, Woods told CalvinAyre.com
Paddy Partners, Stand C40
Paddy Partners, affiliate program for the mighty Paddy Power, have always brought some creativity along with their booths at the big affiliate conferences such as LAC. One year they had actual kegs of pure Irish Guinness on tap, another year they offered Guinness served by midgets, another year they had their very ownItalian Affiliate Managerstreakerand the list goes on.
This year the Paddy Partners booth will continue on with the free drinks theme, something the team considers more of a priority than displayingscantily cladgood looking ladies.
Denise Kehoe, eGaming Affiliate Manger for Paddy Partners shared this one-liner about their LAC booth with CalvinAyre.com: “Free Alcohol > Semi-Nude Models. check out the queue at the PP bar stand at LAC to prove this hypothesis and learn more about our award winning Affiliate Programme whilst you’re at it!”
Ladbrokes Partners, Stand B10
When we spoke with Davin Jacobson of Ladbrokes Partners about their rebrand at the Barcelona Affiliate Conference last October, it was apparent that having a big, flashy booth with branded freebies was part ofthe new program. Four months later at the LAC their view remains the same and Ladbrokes Partners will yet again have a big, flashy booth with high quality goods to giveaway.
“LadbrokesPartners believes in giving our affiliates the personalized service they deserve, and LAC gives us the perfect opportunity to connect with our partners and establish a good working rapport while promoting our brands”, Jacobson told Calvinayre.com.
He continued, “Our fully interactive booth, like our brand, is bold and exciting. It will feature a VIP bar, private meeting rooms for affiliates and amazing freebies.To meet the Ladbrokes guys and girls, visit booth B10 and experience Ladbrokes’ glitz and glamour – the likes of which you’venever seen before!”
24 Option Affiliate, Stand B30
24 Option is one of the leaders in the binary options industry and they have booked the largest booth space at the LAC. When asked why booking the biggest booth is a priority, GiladSomjen of 24 Option said, “We are the leader brand in binary option, offering great service and the best support. 24option has the biggest booth in the conference and we will have new offers for affiliates which is a surprise…”
When asked about what freebies he’s got in store for affiliates at the LAC,Somjen’s answer was short and sweet: “We will have amazing gifts”, he said.
In addition to booking an enormous booth, 24 Option has sponsored free Wi-Fi at the LAC, a welcomed treat for tablet users and especially for those traveling from outside the UK whose smart phones would otherwise be roaming.
