KAX Media has been confirmed as the buyer of as BetClic Everest extends its sponsorship of Olympique Lyonnais sold for well below its reserve of $2.5m

Bodog Brand declines comment on rumors that it is preparing to make a strong bid for the domain went it comes up for auction.

It's being predicted that the sale of, by Media Corp, will fetch more than the reserve of $9million



As goes under the hammer, an article on Elliot's blog seems to suggest that is a lot more valuable

Media Corp has retained auctioneers Sedo to conduct the sale of the domain; Media Corp intends to use the proceeds for acquisitions.