“We are now delivering against a clear programme to complete the rollout of the digital sportsbook and migration of customers by the end of Q1 2013, whereupon we will focus increasingly on enhanced CRM. Enhancements in trading are leading to early signs of an improvement in the quality of turnover, with further developments in pricing and liability management still to come,” Glynn said.
In the retail part of the business, revenue from gaming machines rose 11.5 percent with over the counter (OTC) posting a small rise of 0.6 percent. This was in no small part down to amounts staked OTC decreasing by 4.9 percent due to an “increase in weather affected horseracing cancellations (38 versus 2), effect of the Olympics and impact of trading enhancements”.
The stock market…well they didn’t really seem to notice the IMS as shares stayed the same and they’re, like us, waiting to see what all the fuss is about when their new online sportsbook finally gets a release.