Betbull is an established provider of gaming centered retail entertainment and has its base in London. With the sale of Winners, betbull can now concentrate fully on its operations in Germany. Perhaps most importantly, the sale releases the company from obligations it would have incurred as Winners expands further into Madrid and in other communities in Spain.
The inflow of capital from the sale will also permit betbull to prepare for expansion in Germany under changing legislation which should prove more favorable for the operator. With the acquisition of Winners, Bwin remains a strong shareholder in betbull and has contributed to improving the overall cash position of the company.