Tag Archives: mobile apps
- Branded3’s Stephen Kenwright explains the importance of speed for apps
February 8, 2016
In this interview with CalvinAyre.com’s Rebecca Liggero, Branded3 director Stephen Kenwright shares some tips on how to effectively market an app in the online gambling industry. Many online gambling operators believe in taking things gradually: start the campaign slow and test to see what happens first. But Stephen Kenwright believes...
- Marcus Yoder talks using mobile apps to attract millennials
December 28, 2015
In this interview with CalvinAyre.com’s Rebecca Liggero, Gamblit Gaming VP of New Business Development Marcus Yoder discusses how casinos can use apps to get active millennials into their doors. Millennials are mobile’s best friends. According to digital measurement firm comScore, people aged 18 to 34 in the United States spend...
- Mobile Advertising: What you need to know
August 12, 2015
There is a growing enthusiasm about mobile optimized ad formats as more people are glued to their mobile phones. In the U.S. alone, mobile has grown faster than all other digital advertising formats. Mobile ad revenues are expected to see a 26.5% compound annual growth rate through 2020. Advertisers spend more...
- Becky’s Affiliated: Mobile Messaging Technology- How to Do it Right
July 30, 2015
Last week we covered NFC and Beacon technology, so continuing on with the theme of mobile tech, this week we’ll take a look at mobile messaging. When it comes to the digital world, mobile offerings and strategies are everything these days as consumers are attached to their phones and expect...
- Becky’s Affiliated: How casinos can use NFC & Beacon technology to deliver gamified targeted incentives
July 23, 2015
When I think of NFC technology, I think my office key fob or tapping my credit card on a card machine to pay for something worth £20 or less. NFC and also Beacon technology have been around for a while now and many of us take advantage of it in...
- Mobile app downloads to hit 18bn by year’s end
September 8, 2011
The global market for mobile app downloads is set to more than double by the turn of the year. According to analysts Ovum, downloads are projected to hit 18billion by the end of 2011 representing an increase of 144% compared with 2010. The firm also predicted that the amount of...
Google Play officially welcomes real-money gambling apps
August 3, 2017
Dutch regulator orders Apple to shut down real-money gambling apps
October 12, 2016