October 10, LAS VEGAS: NYX Gaming Group Limited (TSXV: NYX), a leading global supplier to casino, sportsbook, lottery and bingo operators, has agreed to integrate OIA Services LTD, an Italian operator that holds brands including Betaland and Enjoybet, to its award-winning NYX OGS™ (Open Gaming System).
The deal will see Betaland significantly expand its offering with the addition of the OGS suite, including NextGen Gaming’s leading titles such as DoublePlay SuperBet™, Gorilla Go Wild™, and the recently launched Glorious Empire™.
The integration was made possible via NYX’s wholly owned Game360 studio team based in Rome, furthering NYX’s commitment to working with partners in their jurisdictions.
Game360 offer a comprehensive product portfolio that includes state-of-the-art betting and casino platforms as well as local game titles authored and created in Rome.
The launch with Betaland is the latest deal NYX Gaming Group has clinched in Italy, having recently expanded its presence in the region with Unibet and GoldBet.
Andrea Guzzon, General Manager for Game360, said: “NYX Gaming Group already has a strong presence in Italy and we’re delighted to expand this even further by partnering with Betaland.
“Through our Game360 portfolio and best-in-breed third-party titles, Betaland now has a comprehensive product offering which is sure to attract new and existing customers to its site.”
Betaland General Manager Michele Sprovieri said: “Integrating the award-winning NYX OGS™ will allow us to significantly expand our offering and provide our players with even more high-quality content.
“NYX’s in-house game studios have an excellent reputation for producing entertaining games rich with features, and I’m sure they will prove to be a hit with our customer base.”
For more information, please contact:
Tresilian Segal | VP Marketing, NYX Gaming Group Limited
[email protected] +44 20 3249 8109
About NYX Gaming Group Limited
NYX Gaming Group Limited is a leading digital gaming provider, headquartered in Las Vegas, USA, with a staff of more than 1000 employees globally. NYX delivers added value by adhering to the highest standards of customer service, probity, and responsibility.
It has one of the broadest distribution bases in the industry, with over 200 unique customers. The award-winning NYX OGS™ (Open Gaming System), which allows licensees to leverage the best-of-breed, multi-vendor casino content from around the world, is acknowledged to be the industry’s market-leading gaming offering. From its own studios and a broad partner network of the most innovative third-party suppliers, NYX offers customers the widest portfolio of content available, with access to over 2000 game titles, via OGS™.
NextGen Gaming, NYX’s content studio group is one of the world’s leading independent suppliers of innovative games to the gambling industry. Under the brands of NextGen, Game360, Side City and BetDigital, the NextGen Gaming group create and deliver exceptional slot games with proven performance and game longevity for partners and players, providing end-to-end support across all services.
In addition, NYX’s award winning sports betting division OpenBet is utilized and trusted by leading sports book operators, with its scale and performance world-renowned. In 2016, the OpenBet sportsbook processed more than two billion bets and broke new records at the 2017 Grand National, where it processed 68,000 bets-per-minute. NYX Gaming Group Limited is listed on the TSX Venture Exchange under the symbol TSXV: NYX. For more information about the group visit: www.nyxgaminggroup.com