Malta-based affiliate network Matching Visions has acquired a 30 percent share in tout comparison site Betting Gods as the company seeks to expand its market for growth.
Betting Gods founder and Director Darren Moore confirmed the company’s tie-up with Matching Visions ahead of its relocation in Malta and the Amsterdam Affiliate Conference, saying that the partnership will enhance each other’s offerings and services.
The company, which ranked 2nd of all betting companies on Trustpilot worldwide for its in-depth betting advice, offers a comparison service on its professional tipster network, which allows visitors to weigh the winnings of the various experts who provide advice on the site.
Moore said that sports fans who have a membership with their company will now be able to benefit from some amazing deals and offers to enhance their betting experience to a new level.
He noted that the team-up between the two firms comes before major sporting events such as crucial World Cup qualification games and the anticipated match-up between UFC star Conor McGregor and all time boxing great Floyd Mayweather, and Wimbledon.
“”We’ve been working closer and closer with the team at Matching Visions throughout 2017, and their group of brands and companies are all well respected within betting and iGaming circles,” Moore said in a statement. “We’re delighted to announce this partnership that will see both companies not only continue to grow their own brands but enhance each other’s offerings and services for the benefit of partners, clients and punters initially within the UK and other English speaking markets.”
Matching Visions managing director Dennis Dyhr-Hansen welcomes the strategic partnership with Betting Gods, which he described as a “perfect match.” He said that they agreed to the strategic partnership because they are looking for more opportunities within the betting vertical of the industry.
“They have a significant foothold in their market niche, they are strong in the UK where we are actively seeking acquisitions and we are the perfect match for them to increase product offering and expand to new markets,” he said.
Mikael Strunge, Matching Visions Board Member, agreed with Dyhr-Hansen, saying that Betting Gods has the potential to become an affiliate powerhouse.
“”We are delighted to become a part of Betting Gods Ltd. and we are confident that this is a great match up. Betting Gods is extremely good at what they do and will be able to grow considerably by applying the affiliate trade that Matching Visions can deliver,” Strunge said.