Affiliate programme for online sports-betting brands to be powered by Income Access affiliate software
Montreal, QC. November 2016 – Argyll Entertainment, the Switzerland-based operator of online sportsbooks BetonBrazil and Red Zone Sports, has launched the Argyll Partners affiliate programme with iGaming marketing technology company Income Access, part of Paysafe Group. The affiliate programme has integrated Income Access’ affiliate management platform.
Launched by Argyll Entertainment in Q2 2016 for the Euro 2016 tournament, BetonBrazil features former Scottish international footballer Alan Brazil as brand ambassador. The brand offers players a comprehensive sports-betting portfolio as well as podcast content to ensure strong player engagement. BetonBrazil will add an online casino to its offering later in Q4 2016.
Sister brand Red Zone Sports provides UK players with a high-quality, niche destination for betting on US sports, including NFL, MLB and NBA games.
To celebrate the launch of the new Argyll Partners affiliate programme, players will have access to a range of new customer deposit match bonuses. Other promotions include daily ‘Happy Hour’ enhanced prizes, ‘Big Al’s Accas’ reduced prices betting, and ‘Money Can’t Buy’ competitions with prizes such as winning a ‘Trip to the Races’ with Alan Brazil.
Powered by the Income Access platform, Argyll Partners affiliate programme allows affiliates to promote Argyll Entertainment’s portfolio of brands, which will soon include the Baja State Lottery, scheduled to launch later in Q4 2016. Affiliates promoting Argyll Partners brands are offered a 30% cross-product revenue share with no negative carryover. Affiliates wishing to incorporate a CPA structure can negotiate this with the operator directly.
“The new Argyll Partners affiliate programme has the first-class brand ambassadors and premium portfolio of gaming products needed to make it a market leader,” said Craig van Flute, Marketing Director at Argyll Entertainment. “We’re delighted to be working with Income Access, whose reputation in the affiliate space is second to none, to build our network of affiliates in the UK and beyond.”
Leveraging the Income Access platform, the Argyll Partners affiliate programme will be managed by the operator’s dedicated team of affiliate managers.
“We look forward to supporting the growth of the new Argyll Partners affiliate programme,” said Nicky Senyard, Managing Director of Income Access. “The programme offers iGaming affiliates a diverse and expanding portfolio of iGaming brands to promote, providing them with a significant opportunity for revenue growth.”
For more information on the Argyll Partners affiliate programme, please contact Argyll Partners.
About Argyll Partners & Argyll Entertainment
Argyll Partners is operated by Argyll Entertainment. Headquartered in Switzerland, Argyll Entertainment is a member of the AHG Group based in Orlando, Florida. The AHG Group has worked with more than 15 Native American tribes, including the Seminole Tribe of Florida, owners of the Hard Rock brand, in the design, licensing, construction and management of casino projects. From this business grew their interest and involvement in online gaming.
About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor, TwinSpires, Caesars Interactive, PKR and Pinnacle.
Paysafe provides digital payments and transaction-related solutions to businesses and consumers around the world. Paysafe is redefining payments by enabling fast, convenient and secure ways to pay before, pay now and pay later through its digital wallets, prepaid solution, payment processing and card issuing, and acquiring products and services. We believe that every point of every payment should be relevant, simple and secure. With two decades of experience, Paysafe is trusted by merchants, and by consumers in more than 200 countries and territories, to move and manage money through more than 100 payment types and 40 currencies. Paysafe offers multi-platform products with an emphasis on emerging payment technologies including mobile. Paysafe’s brand portfolio includes NETELLER® and Skrill®, MeritCard, paysafecard®, payolution®, Income Access and FANS Entertainment. Paysafe Group plc shares trade on the London Stock Exchange under the symbol (PAYS.L). For more information, visit: www.paysafe.com.
Vice President of Business Development & Marketing
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