The casino software provider announces new partnerships and new offices in Asia
Isle Of Man – Booming Games has had quite a year. They began with their freshman debut at last year’s ICE Totally Gaming, completed several successful integrations with European operators, and are preparing their return to ICE 2016 in London with double the gaming portfolio. Now, the casino games provider is ready for their next stage of global expansion: Asia.
“Asia is the world’s fastest-growing gaming market,” says Julian Mautner, founder of Booming Games. “It’s a challenging market for sure, but a challenge we are eager and ready to take on.” Mautner explains how players in Asia have their own dispositions to how they like their games to look, feel, and play. Booming Games has the full capacity to adapt all of their games to meet the preferences of Asian gamers, from the themes and aesthetics, to the more technical usability factors and interfaces.
Booming Games is currently in the process of finalizing deals with two partners: XIN Gaming, and Asia Gaming. XIN Gaming is a software and platform provider that also includes 3rd party games, and is excited to include Booming Games’ slots among its portfolio. Asia Gaming specializes in live dealer interactive table games, but they also offer a small selection of eGames. The addition of slots from Booming Games will greatly increase their casino product offerings.
As part of the Booming Games move eastward, they are ready to roll out several brand new Asian-themed slots, like Lotus Love, Chow’s Chance, and Zoodiac, and will continuously add new Asian-themed games every month. All other non-Asian-themed games will still be available with the custom-designed Booming Games Asian interface, which respects the positioning of certain buttons for maximum luck potential according to Asian beliefs.
To facilitate doing business with Xin Gaming, Asia Gaming, and other future Asian partners, Booming Games will be opening its first Eastern office in Manila, Philippines, home to Entertainment City, the Vegas-style strip of the Manila Bay.
Booming Games hopes to eventually bring more than just slots to Asia and the rest of their global partners. Recently, they have begun adapting some of their popular slot themes into scratch cards. They are also exploring the potential of social gaming with credit-based games. Their innovation teams are constantly researching and evaluating up and coming computer languages, as well as future technologies like virtual reality gaming.
As part of the Juma Group, which also includes platform provider Enetrgaming, Booming Games aims to do more than sell games to operators and resellers, but rather to forge lasting and profitable partnerships. Their core philosophy is that the best games are not only the most popular ones with the players, but games that truly deliver on the promise of great business for their partners.