Affiliate programme for Bulgaria and EU-facing online sportsbook & casino integrates with Income Access platform
Montreal, QC. August 17th, 2015 – EFbet.com, the Sofia, Bulgaria-based and Malta-regulated online sportsbook and casino operated by Eurofootball Limited that focuses on players in Eastern Europe and the wider EU, has launched a new affiliate programme with Income Access, a technology and digital marketing company serving the global iGaming industry. The new EFbet.com affiliate programme will be powered by Income Access’ award-winning affiliate management software.
Launched in 2006, EFbet.com is regulated by the Malta Gaming Authority and Bulgaria’s State Commission on Gambling. The EFbet.com platform, which provides service in English as well as Bulgarian, allows players to wager on a wide range of sports, including soccer, tennis, basketball and volleyball among others. EFbet.com also features sophisticated in-play functionality for numerous sporting events.
The brand’s sportsbook is complemented by its recently-launched online casino, which boasts over 100 state-of-the-art slots, an array of table games such as roulette and multiple versions of video poker. EFbet.com also offers players online bingo.
EFbet.com is the first licensed online bookmaker in the Bulgarian market. The brand’s variety of different sports, live betting, best odds, hundreds of markets, attractive promotions, secure online payment processing, latest casino games and dedicated customer support has allowed EFbet.com to become one of the leading companies in the European entertainment sector.
The EFbet.com brand provides new players with an enticing welcome bonus of €100 when they register and make their first deposit. To celebrate the imminent launch of EFbet.com’s mobile offering, the brand will announce additional player offers in the near future.
EU-focused affiliates will now be able to promote EFbet.com following the launch of the brand’s affiliate programme on the Income Access platform, which has won the eGR B2B ‘Affiliate Software’ Award for the last three years straight. The programme offers affiliates a revenue share commission structure of between 30% and 50%, depending on how much net revenue affiliates refer.
“We’re proud to announce our partnership with Income Access for the launch of our new affiliate programme,” said Mishel Levy, General Manager at EFbet.com. “We’re confident that Income Access will provide strong support for our major business goal of expanding into other EU and global markets.”
Led by Affiliate Manager Georgi Ganchev, EFbet.com’s affiliate management team will provide affiliates with dedicated support. The team possesses many years’ collective experience managing EU-focused iGaming affiliate programmes.
“I’m delighted to see EFbet.com launch their new affiliate programme on our platform,” said Nicky Senyard, founder and CEO of Income Access. “As the longest-serving regulated online sportsbook in the Bulgarian market, EFbet offers an important opportunity for affiliates focused on not just the Eastern Europe market but the broader EU region.”
For more information on the affiliate programme, please contact EFbet.com.
About Eurofootball Limited & EFbet.com
Eurofootball Limited is a company that operates an online bookmaker and casino, EFbet.com. The company was incorporated and licensed in the Republic of Malta in February 2006, where it is registered under reg. no. C 40842. The operator’s employees have extensive experience working for land based-casino operations and land-based betting operations in the EU market.
EFbet ® is a Registered Trademark of Eurofootball Limited, 64/1 Agiton Bldgs., St. Anthony Street, San Gwann, Malta. Eurofootball Limited is licensed under the Remote Gaming Regulations (License No: И-1692/18.09.2013 and License No: MGA/CL2/303/2006) issued on 24.11.2013 by the Governments of Bulgaria and Malta and regulated by the State Commission on Gambling of Republic of Bulgaria and Malta Gaming Authority.
Mishel Levy, General Manager
Georgi Ganchev, Affiliate Manager
Eurofootball Ltd/ EFbet.com
Lozenetz, 33 James Baucher Blvd
About Income Access
Income Access is a technology and digital marketing agency servicing the global gaming market, including traditional iGaming, social gaming, land-based casinos and online trading (Forex, Binary Options). Through award-winning software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on performance marketing campaigns across all acquisition channels.
As part of continual software and service innovation, Income Access supplies proprietary Ad Serving technology, mobile tracking and a digital marketing service portfolio including SEO, paid search, social media, web design and content marketing. Income Access is a leading provider of affiliate marketing services, leveraging its affiliate network comprising over 25,000 affiliates across all gaming verticals.
Income Access partners include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor , Twin Spires, PKR and Pinnacle. Recent expansion into the US market has seen the addition of New Jersey’s Betfair Casino and The Borgata Hotel Casino and Spa.