Betgenius Strengthens Commercial Team with New Hire

max wright27th March 2012 – Betgenius Limited, the leading innovator and provider of data-driven software solutions to the global sports betting and lottery industries, is pleased to welcome Max Wright to its commercial team as Business Development Manager.

Max Wright brings significant industry experience to the company, joining Betgenius from the Press Association Sport, where he was Commercial Manager of Racing and Betting.

Max will focus his role on developing new opportunities to expand the Betgenius customer base. He will be pivotal in adding support to the business as it extends its reach through different areas of the online gaming and lottery industries.

Mark Locke, CEO of Betgenius Limited, commented: “Max brings with him a wealth of experience having worked in the industry previously. We are delighted to have him on board and are confident he will be a great strength in the commercial division as the company expands into new territories.”

Betgenius

Founded in 2000, Betgenius has grown to become the leading provider of data-driven software to the sports betting industry. Employing over 350 dynamic and customer-focused professionals and with offices in the United Kingdom and continental Europe, Betgenius supplies these products to sportsbooks and lottery operators worldwide. Betgenius remains at the forefront of a fast moving industry and continues to push the boundaries of betting product innovation.

The Betgenius data production facility in Tallinn, Estonia operates 24 hours a day, seven days a week to collate and distribute the vital information required for trading global sporting events. Our 24/7 operations mean that our data is always the most up to date available and our multi-layered quality assurance procedures deliver the most accurate data in the market place regardless of where or when the event is taking place.

Betgenius collects and aggregates schedules, lines, odds and results data for thousands of sporting events every week across over 50 sports in more than 90 countries. This huge repository of sports and betting data is combined with sophisticated software to provide tailored, business-critical content and marketing solutions with guaranteed accuracy. This combination enables sportsbook and lottery operators to increase revenues and manage costs by improving the efficiency intelligence, and usability of their sportsbooks.

For further information on Betgenius products please contact:

Felicity Green

[email protected]

+44 (0)20 7438 8650

or visit www.betgenius.com