Gala Casino goes live; William Hill car prize left unclaimed; Gambling Commission hold regulation briefing

Gala Casino go live; William Hill car prize left unclaimed; Gambling Commission hold regulation briefingCasino operator, Gala Casino, launched its all-singing, all-dancing new look website to customers and affiliate partners today, in a move that it calls “taking its offline heritage, reputation and gaming expertise to the online world.”

With over 700,000 active members and 3 million visits per year to its clubs across the UK, Gala Casino’s new website is said to offer players a more “diverse, navigable gaming experience” that will translate to “significant revenue share growth to its partners”.

Marketing Director for Gala Coral, Matt Prevost, said: “As the number one retail casino operator in the UK, we are looking to translate that leadership online on GalaCasino.co.uk. We are offering extremely attractive bonuses for customers, including a £300 bonus pack with highly competitive wagering requirements as standard, and an aggressive games product map and marketing activities to drive traffic and, ultimately, commission based earnings revenue for our Affiliate Partners”.

A company press release states Gala Casino is currently offering an enhanced £300 Welcome Bonus to players exclusively via its affiliate channel. This activity is supported by a new “aggressive customer retention program to dramatically enhance customer lifetime value”. The company mentioned it also invested in a number of new games, including Star Trek, Grand Monarch and Pixie Forest.

 

After four weeks since William Hill gave away a brand new Fiat Panda worth 6 Stirling pounds everyday in October – there’s still one car prize that’s gone unclaimed with no loving home to go to.

In a report by Bingosupermarket, William Hill representative Tony Kenny said: “We had the vehicle ready on the low loader from Stockport for the trip to Durham a fortnight ago. But then we failed to locate the winner, a chap called Raymond, who has the somewhat unusual internet nickname of Rayamok.”

“We’re on the ground literally searching Durham for Ray – who is clearly more elusive than the Scarlet Pimpernel and we are that desperate to find him that we’re putting wanted posters out in our shops,” he added.

William Hill staff have hit the streets of Durham City with megaphones, shouting Ray’s name from the rooftops in the hope that he will come forward, or people that know him will tell him what a douche he is being.

We know it’s a Fiat Panda and all, but still – come on Ray – you can always sell it on and keep the money.

Willy Hill believes ‘Raymond’ will turn up for the prize soon enough because apparently it has become the “the talk of Durham’s bookies in the last week or so.”

 

Officers from local authorities across Scotland attended a Commission briefing on gambling regulation in Edinburgh on Wednesday last week – an event organised by the Gambling Commission.

Designed to raise awareness of current issues, the event highlighted “good examples of co-regulation” and to offer the chance for local authority officers to ask Scotland’s Commission’s Regional Compliance team questions.

Regional Manager for Scotland, Douglas Greenshields said:

“It’s part of the Commission’s role to share our knowledge and expertise in gambling regulation to support the licensing authorities in playing their role locally. This event was well received by the 45 licensing officers who attended and provided the Commission with an improved insight to the challenges facing licensing authorities.”